Ecommerce Operations Lead

• Ecommerce Operations Lead
• Remote (PST hours preferred) — The Global Talent Co., on behalf of an established DTC health & wellness brand- FLUENT English- please send your English CV.

About the role

We're hiring an Ecommerce Operations Lead for a fast-growing DTC health & wellness brand looking to bring more rigor and speed to how their Shopify storefront runs day to day. This is a hands-on, ownership role: you'll be the primary operator of the site — building PDPs, managing collections, launching promotions, and keeping the entire storefront accurate and on-brand as the catalog and campaigns scale.

You'll work closely with the Senior Digital Commerce Manager on website enhancements and CRO initiatives, and partner across Category, Marketing, Creative, and Customer Experience to keep the site launch-ready at all times.

What you'll do

Own day-to-day administration of the Shopify storefront — product setup, PDPs, collections, landing pages, and site content

Configure and launch new products, bundles, subscriptions, and promotions

Manage navigation, search, product visibility, and onsite merchandising

Coordinate homepage updates, seasonal campaigns, and featured product placements

Keep pricing, imagery, ingredients, reviews, and product content accurate and current

Retire discontinued products and manage redirects and site cleanup

QA every website update and launch before it goes live

Monitor site performance, troubleshoot issues (broken links, merchandising gaps, friction points), and partner with developers/agencies on fixes

Run regular site audits and support CRO testing initiatives

Coordinate website deliverables for product launches and campaigns end to end

Manage ecommerce workstreams in Asana — templates, workflows, and documentation

Track deliverables to keep projects on time, and help build out SOPs and best practices

Report on key ecommerce metrics and surface insights for continuous improvement

What we're looking for

Strong hands-on experience with Shopify — this is non-negotiable

Excellent attention to detail — you catch what others miss, especially under launch pressure

Comfortable owning a storefront independently: merchandising, QA, and troubleshooting without heavy hand-holding

Experience with Asana or similar project/workflow tools

Strong cross-functional collaborator — you'll work with Marketing, Creative, Category, and Customer Experience regularly

Available to work core hours aligned with Pacific Time (PST)