Freelance Social Media Manager (Pharma)

ROLE SPECIFICS

We’re looking for a savvy and strategic Freelance Social Media Manager with Pharma experience to join our growing team. As a key player at our social-first agency, you’ll bring brand voices to life across platforms, craft scroll-stopping content, and keep your finger on the pulse of what’s trending. You’ll work collaboratively and cross-functionally with account management, creative, data, and production teams to develop and execute holistic social media content plans that ladder up to client goals. You’ll also oversee the day-to-day flow of social content across all touchpoints and platforms (especially Tik Tok, Instagram, Facebook and YouTube shorts), ensuring quality, consistency, and timely delivery. If you're passionate about internet culture, storytelling, and making brands shine in the social sphere, this one’s for you. This opportunity may evolve into a temp to perm role.

RESPONSIBILITIES

Develop brand and content strategies that meet the goals of the brand

Understand and optimize content calendars for brands’ social media channels to support “always on” evergreen content and timely, campaigns needs

Help advise and monitor social and community management tactics for key product launches, events, activations and help create proactive crisis management programs

Monitor content performance and develop weekly, monthly and contribute to quarterly analytics reports in order to identify & provide key insights, recommendations and track against KPIs

Work with the data team to develop, present, and optimize weekly and monthly reports

Identify trending opportunities and cultural moments for the brand to partake in on a daily and weekly basis

Partner with the creative team to ideate on fun, relevant content that ladders up to clients’ overarching social/channel strategies

Support content creation to ensure delivery in a prioritized, timely manner while proactively finding opportunities and efficiencies to maximize content opportunities

Engage with the community and participate in relevant cultural conversations to increase brand visibility

Regularly analyze the competition and other best-in-class brands to inspire new ideas and executions – especially in new platform innovations

Extend Movers+Shakers position as an industry-thought leader with your insights and analytics

QUALIFICATIONS

5+ years of client-facing social media management for a brand with multiple product handles and/or strategy experience in a creative agency setting

Pharma experience is required. Bonus: Women's Health and/or cosmetic injectables

Extensive experience managing social media channels

Strong experience in ideation and execution of different strategic approaches

Experience with and interest in TikTok, Instagram, YouTube Shorts, Facebook, X, and Threads

Experience creating stories, carousels, or static content for different platforms

Experience with data, analytics and content reporting

Strong copywriting and ideation skills

Passion for delighting clients and going above & beyond

Comfort in a fast paced sometimes unstructured working environment

Leadership ability, able to guide and empower the team to achieve goals.

Experience with Adobe Creative Suite is a plus

A self-starter with a finger on the pulse of new innovations and opportunities

Spreads Joy!

We look forward to hearing from you! 🎵💃