Group Strategy Director

Group Director, Strategy

Position: Full Time

Location: This position offers remote work. While we have a preference for candidates based in California, Colorado, or New York, applicants from other locations may also be considered.

OVERVIEW

Movement Strategy is looking for a Group Strategy Director to lead the strategic output across a group of exciting brands at the forefront of technology and entertainment. You will guide the development and execution of best-in-class social strategy, produce and make sense of key cultural, consumer and market intelligence, provide trusted guidance to senior client partners, manage and develop a team of strategists, and foster a culture of curious collaboration and continuous learning within the department. You'll function as a critical member of a trio of group-level leaders responsible to ensure client needs, strategic vision, and broader business objectives stay aligned across business units.

A BIT ABOUT US

Movement Strategy creates content and campaigns for the world’s most exciting brands. We win awards, make headlines, shatter engagement numbers and celebrate the journey along the way. It’s why companies like Netflix, Amazon, Spotify, and Intuit come to us again and again.

We’re fully remote with hubs in New York, Denver, and LA, and a presence all across the US. We believe collaboration is what takes our work from good to great, and at times, even to legendary status. We champion diverse opinions and creativity in every department, and provide professional development and learning opportunities with the goal of helping you discover your best work today, and learn how to make it even better in the future.

What You'll Do:

Strategic direction

Own the strategic vision across all group accounts, lead the development of strategy playbooks for new and renewed accounts, and establish the direction, goals, and strategic processes that the whole team builds on

Ensure all strategy work is rooted in genuine consumer insight and business understanding

Translate cultural, audience, platform and performance insight into actionable, compelling strategic narratives

Lead platform-specific thinking across TikTok, Instagram, YouTube, Facebook, X and emerging platforms, guiding how brands show up natively on each

Drive experimentation with new storytelling formats and creative approaches

Partner well with creative teams to translate strategy into powerful, platform-native brand work and model strong strategy + creative dynamics for junior team members

Monitor cultural, competitive, and platform shifts, bring recommendations to the group leadership trio and lead the team through strategic pivots when needed

Act as the strategic integrator across departments, ensuring insights flow seamlessly between research, data, creative, and paid media

Team leadership

Provide training and guidance for strategy team members to sharpen their thinking, presentation skills, research methods, develop new strategic approaches, and craft strong strategic narratives

Foster a culture of curious collaboration and continuous learning within the group; actively participate in strategy team slack channel by sharing articles, posing & answering questions, championing team wins, and sparking connection.

Share responsibility with group-level leads for building a best-in-class team across the group's account portfolio; give direct, ongoing feedback and invest in the development of direct reports

AI and platform intelligence

Partner with our data center to inform measurement frameworks and reporting, ensuring strategy stays grounded in performance without becoming a data function itself

Bring practical experience with AI tools, whether through trend identification, workflow enhancements, social listening, or new forms of storytelling

Stay ahead of social platform and behavioral shifts and translate them into strategic recommendations for clients

Embed Movement’s proprietary data intelligence platform (Chassis) into how strategy gets built and delivered across the group's portfolio

Guide strategists to leverage AI and tools responsibly to save time without sacrificing quality and originality of output

Client leadership

Serve as a senior strategic advisor to our most senior clients and build enduring relationships based on trust, value, and vision

Bring insight and strategic recommendations regularly and proactively

Translate cultural, audience, and performance insight into actionable, compelling strategic narratives

Be the day-to-day strategic lead on one of the agency's largest accounts, owning the full strategic output from setting briefs and KPIs to translating insight into next-gen channel strategy

Business leadership

Understand revenue, margin, and burn across the group's accounts; knows who's stretched, who's underutilized, and escalate issues proactively

Partner with the account lead on annual and quarterly planning, shaping goals and strategic priorities

Work with group-level trio to build, refine, and own scopes of work and strategy team staffing across the group's portfolio

Identify opportunities to expand scope or deepen the client relationship, partners with account lead to bring them to fruition and build into SOWs

New business

Lead strategy for pitches and new business opportunities as needed

Develop new business skills (research, creative partnership, storytelling, presentation) among junior and mid-level strategists

Who You Are:

Experience: 10+ years in social and cultural strategy, ideally in a fast-paced agency setting. Proven success leading and developing strategy teams across multiple accounts.

Data & Research Fluency: Comfortable working with performance data and translating it into strategic direction. Able to conduct thorough consumer and cultural research, synthesize relevant insights, and translate into Familiarity with tools like GWI, Brandwatch, or Resonate and ability to audit and recommend tools is a plus

Storytelling: Adept at transforming cultural insight and platform trends into clear, actionable strategy and compelling narrative for both creative teams and executive-level clients.

Leadership: A collaborative, emotionally intelligent leader with a track record of mentoring talent and fostering engaged, diverse, high-performing teams.

Strategic Vision: Skilled at merging culture, creativity, and insight into strategies that drive measurable brand impact. You inspire confidence and have experience leading client engagements and strategic presentations.

Thought Leadership: A passion for staying at the forefront of social trends and platform shifts, regularly sharing insight with clients and teams. You confidently lead conversations on culture, platform evolution, and creative innovation.

IDEAL QUALITIES

High energy, passionate, curious, confident, and tenacious in learning, coupled with the ability to navigate the nuances of different client teams.

You have a keen point of view on how social can drive growth for brands and the receipts to prove it.

Able to identify, craft, and sell new thinking with a gift for communicating ideas in a way that inspires action.

A teacher and a doer who leads by example and raises the level of everyone around you. You look forward to your 1:1s with your direct reports every week, are sought out by creative directors and community managers alike, and clients can’t get enough of you.

Proven change management acumen, and the ability to translate insight, including data, into creative, platform-native work that moves culture.

Strong communicator able to formulate an informed point of view quickly, think on your feet, and present confidently regardless of level of preparation.

Nimble self-starter and able to quickly adjust to internal and external teams in an ever-changing environment; identify opportunity with bias to action.

Proactive and naturally