Finom
Head of Editorial
United Kingdom · Spain · Netherlands · Poland
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- Seniority
- Lead / management
- Countries
- GB, ES, NL, PL
- Work mode
- Remote-friendly
- First seen by hirly
- 28 Sept 2026
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the posting
Head of Editorial
About the Role
Finom is looking for a Head of Editorial to own the words across the Finom experience.
We'll be direct with you, because we'd rather you hear it from us than discover it in the first week: our copy isn't good enough yet. It’s inconsistent, it's longer than it needs to be, it doesn't sound enough like us (which we’re still working out), it doesn't convert as well as we’d like, and errors make it through to publication.
That's the job. You'll own the voice, the style guide and the editorial review layer that makes top notch words systematic rather than accidental. You'll lead our copywriting team, develop them, and help them realise their potential. You'll do this by showing as well as telling: you'll show us what amazing looks like. And you'll set Finom's editorial AI strategy, deciding where generation, drafting and checking genuinely help, and where they don't belong at all.
You will own the English (not localisation, but you'll work closely with the people who do, because English is the source language), which means your standard becomes the ceiling for every market we operate in. Tighten the English and every language gets better.
This is a role for an exceptional editor. Not only a writer, though you'll need to be a strong one. The core of this job is taking someone else's draft and making it materially better, quickly, because you've established a strong standard that brings results. If you find that more satisfying than seeing your own byline, you'll enjoy this job a lot.
What You'll Be Doing
Owning the words across the Finom experience: the standard, the voice and the final read
Building and owning the style guide, and driving its adoption well beyond the Editorial team
Establishing the editorial review layer: who reads what before it ships, against what criteria, and how nothing goes out with errors in it
Leading and developing the copywriting team, giving direct and useful feedback, and hiring as the function grows
Owning Finom's editorial AI strategy: where generation, drafting and checking are used, where they aren't, and what quality gates they have to pass
Writing personally on key projects, campaigns and launches
Coordinating across lifecycle, web, paid and social so that Finom's language is consistent everywhere a customer meets us
Partnering with Product to make sure brand voice holds inside the product, not just in marketing
Working closely with localisation partners so English source quality lifts every market
Making copy work commercially: tightening, sharpening and testing so that writing converts rather than merely describes
Building the intake and prioritisation model that lets a small team serve rising demand without the standard slipping
What Success Looks Like
In your first 30 days: you've read everything, you know where the worst copy is and why, you've properly assessed the team you've inherited, and you understand where demand actually comes from. You have a diagnosis, not yet a plan. By 45 days: a first version of the style guide is in use, an editorial review layer is running, and errors have stopped reaching publication. By 60 days: intake and prioritisation are agreed with the teams generating demand, the voice is documented and being adopted outside Editorial, and your first AI-assisted workflows are live with quality gates that hold. By 6 months: Finom sounds like one company everywhere. Copy is tighter and converting better, with evidence. The writers on your team are visibly better than when you arrived. Editorial runs as a function rather than a queue.
Who You Are
An outstanding and fast editor. You improve other people's writing without taking it over. You do it under deadline, without agonising
A precise writer. Your English is exceptional. You cut rather than decorate
Direct about quality. You can tell someone their draft isn't working, explain exactly why, and leave them wanting to fix it
A brilliant documentor. You've created style guides, review processes or editorial standards where none existed
Commercially literate. You treat copy as a lever, not only as craft, and you can point to writing that moved a number
Genuinely cross-functional. You get good work shipped through other teams' processes, not just your own
Comfortable with ambiguity. There's no style guide, no review process and no documented voice yet. You find that energising
Must-Haves
Evidence that you can lead the editorial standard, whether through direct people management, mentoring other writers, or operating as a senior individual contributor with strong stakeholder influence. Experience managing and developing writers is highly valued.
Experience producing high-volume marketing and conversion copy in a fast-moving tech or digital environment. In-house experience is preferred, but strong agency backgrounds are equally relevant where you’ve worked at pace across multiple channels.
English at native level. Exceptional command of written English, since your work sets the quality ceiling for every localised market
Demonstrable AI fluency in an editorial context. Not tool familiarity: evidence that you've set policy in practice, defined where AI isn't used, built the checking layer, and held quality as volume rose
A track record of building editorial standards, style guides or review processes from scratch
Experience developing writers who measurably improved
Ability to work across marketing and product surfaces
Based in an eligible EU location, the UK or Ireland
We're deliberately open on background. Editorial and journalism, brand and advertising copywriting, and B2B content marketing are all valid routes into this role. We care about the work and the judgement, not the job titles.
Nice-to-Haves
Fintech, financial services or another regulated industry where precision genuinely matters
Experience owning voice across both marketing and in-product copy
Experience running a source-language function feeding multi-market localisation
Experience building or managing a freelance writer network
Why Finom
Finom is building the financial platform European entrepreneurs actually want to use, in a category where almost every brand looks and sounds the same. Our customers rate us 4.8 on Trustpilot, higher than any other B2B banking player in Europe, so the product is genuinely good; the job in Brand is to make sure the way Finom reads and sounds matches it. That means an editorial function you get to build rather than inherit, an editorial AI strategy designed from a clean sheet at a moment when very few companies have worked this out properly, and real appetite at senior level for quality as a way to win rather than a cost line. If you've spent time somewhere the writing was tolerated rather than cared about, this will feel different.
Compensation & Benefits
This role sits at Job Level 6, which includes equity options under Finom's Incentive Plan, eligibility for the High Performance Bonus Plan, and a salary positioned within Finom's range for your location, level and job family, benchmarked to the 50th–75th market percentile.
Our Process
A 30-minute screen, a conversation with the VP of Brand, a three-hour editorial task with a follow-up discussion, a short cross-functional panel, a conversation with the writers you'd be leading, and a final interview with our CMO. We aim to move quickly and we'll tell you where you stand at every stage.
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