Integrated Insights Business Partner

Salary Range:

L188,160.00 - L349,440.00

Job Description Summary

• #LI-Hybrid
• Location: Bucharest, Romania

The Integrated Insights Business Partner is a country-level role within the Integrated Insights pillar of Execution Excellence. The role transforms data into actionable insights to support Commercial and Value & Access decision-making for assigned Therapeutic Areas, bridging strategy and execution through high-quality analytics, market research, and forecasting support delivered within Execution Excellence guardrails.

Job Description

Key responsibilities

Act as the primary Integrated Insights partner for assigned Therapeutic Areas and/or Value & Access, consolidating and shaping business questions into clear insight and analytics requests.

Translate TA and V&A strategies into actionable insight plans, partnering with Data, Analytics & Platforms and external vendors for delivery.

Plan, coordinate and execute primary and secondary market research, including patient journeys, segmentation, positioning, ecosystem mapping and competitive intelligence.

Integrate internal KPIs and external data sources to generate holistic insights on market, customer, brand and campaign performance.

Ensure effective reuse of existing international and local research assets through knowledge management platforms to avoid duplication.

Prepare and maintain TA and V&A market assumptions for forecasting, partnering with Finance, TA and Access teams to ensure alignment.

Provide insight inputs to forecasting, scenario planning, incentive target setting and growth opportunity assessments.

Support Value & Access decision-making through payer and access-oriented insights, research and data analysis.

Conduct in-depth data analysis to identify performance trends, opportunities and risks across markets, customers and competitors.

Develop clear reports, dashboards and presentations, translating complex data into decision-ready insights and recommendations.

Requirements

Bachelor’s degree in life sciences, business, economics or market research with 8+ years of relevant experience in insights, analytics, market research or commercial strategy roles in pharmaceuticals or healthcare; advanced degree preferred; fluency in English and local language required (Romanian).

Strong experience in integrated insights, including primary and secondary market research, business analytics, competitive intelligence and forecasting.

Demonstrated exposure to Therapeutic Area and/or Value & Access planning in a cross-functional environment.

Proven ability to synthesize complex data into clear, integrated, and business-relevant insights.

Strong commercial and strategic mindset with the ability to challenge and influence senior stakeholders.

Hands-on experience with analytics and data tools, including dashboards and data management solutions.

Excellent data storytelling, presentation, and communication skills.

Good understanding of regulatory and compliance requirements in market research, including adverse event reporting.

Ethical mindset aligned with Novartis values and standards.

Commitment to Diversity & Inclusion:

We are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.

Skills Desired

Agility (Inactive), Analytical Thinking, Brand Awareness, Business Analytics, Cross-Functional Collaboration, Digital Marketing, Marketing Strategies, Media Campaigns, Project Management, Project Planning, Sales, Stakeholder Engagement, Stakeholder Management, Waterfall Model