Key Account Manager - Delhi

JOB DESCRIPTION:

Responsible for smooth operations/execution in the account and also responsible for customer management, sales growth & market share of for the account.

MAIN RESPONSIBILITIES

• •Assists the NAC in firming up the Monthly forecasts and number with Internal Customer Marketing & Supply Chain.
• •Assists the NAC in meeting the monthly / annual sales number and in preparing Review material for the account every week and every meeting with account and internally.
• •Responsible for Implementation of Strategic Initiatives in JBP Accounts.
• •Coordinates with the accounts and gets details of store openings, thereby tracking organic growth.
• •Negotiates Promotions/Activations with buyers of chains
• •Coordinates with Internal Team (Marketing, CMM, Supply Chain, Ethical team etc.) for ensuring are on time for promotions, stocks, events, driving offtakes, etc.
• •Tracks POS data for accounts location wise (Micro marketing opportunities) and scans for opportunities and gets the same across to Customer Marketing for promo planning.
• •Tracks & provides commentary (both internally & to the customer) on special events like new item launch.
• •Promotional evaluation, customer point of sale information analysis and tracking of key initiatives in the ACCOUNT.
• •Utilize P.O.S. shipment data and standard reference material to assist in the preparation of Customer presentations.
• •Leverage his understanding of the retailers / customers and their ways of working would be critical to drive Customer/Shopper Delight.
• •Liaise with the buyers/merchandising managers to negotiate promotions to be run in the account nationally/Regionally.
• •Drive the ANI Customer Marketing agenda in the account and thereby gain more share of shelf for ANI.
• •Use the POS data mining tools; look for opportunities for our categories/brand at a city level, and share the same with customer marketing teams so that appropriate plans can be made.
• •Understand the interplay between the various investment and profit drivers and manage them.
• •Coordinate with the front end execution teams of the RM’s, KDM, KDE’s, RCMM team & also coordinate with 3P NA & Merchandisers etc.
• •Work in tandem with Brand and Customer Marketing to build plans for categories (wherever there are market share issues) and execute them.
• •Innovate in the areas of POSM, Promos, Merchandising, Promotion, Customer satisfaction, Differentiated Instore Shopper Engagement through Nutrition Advisors, & ways of working in his/her day to day job.

QUALIFICATIONS

Graduate in science / MBA would be a plus

Experience/Background

• •5 plus experience.
• •Experience at a zonal / branch / region level in a FMCG company with sufficient knowledge and understanding about Sales systems and processes
• •Should be an MBA from a premier institute with upto 8-10 yrs experience in sales in a MNC FMCG or with a top Indian FMCG
• •Ability to design ways of working for the account, by sharing the same with the backend MT Customer Marketing Team so as to cater to specific needs of his customer
• •Along with the CMM can have ability to explore custom branding options in various stores so as to increase the impact of our presence in the store
• •Should have ability to plan account specific (anniversary & store opening) plans and execute is in store in the area of promotions
• •Should have qualities like team coordination, analytical ability and networking skills

The base pay for this position is

N/A In specific locations, the pay range may vary from the range posted.

JOB FAMILY:

Sales Force

DIVISION:

ANI International Nutrition

LOCATION:

INDIA > DELHI > DELHI : Remote

ADDITIONAL LOCATIONS:

WORK SHIFT:

Standard

TRAVEL:

Yes, 75 % of the Time

MEDICAL SURVEILLANCE:

Not Applicable

SIGNIFICANT WORK ACTIVITIES:

Continuous standing for prolonged periods (more than 2 consecutive hours in an 8 hour day)