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PUMA

Lead Product Line Management CORE Footwear

PUMA Way Headquarters

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hirly's read of this role

Seniority
Lead / management
Country
DE
Work mode
On-site / unstated
First seen by hirly
15 Sept 2026

Derived automatically from the posting. Upload your resume above to see how the role scores against it.

the posting

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine. Applying for a job at PUMA is easy.

Simply click APPLY ONLINE and follow the steps to upload your application.

YOUR MISSION

Developing and managing the market- and competitor studies for the assigned product lines on an international level hand in hand with Merchandising organization as well as analyzing forecasts and sales analyses

Collaborative development and assure detailed collection strategies on seasonal basis and under consideration of company as well as Business Unit strategies for further product lines as well as sharing best practices with further product line managers

Responsible for developing the Merchandising plan (MPL) as well as fulfillment of range planning parameters (Category/Segments/Styles/Price Points/DC/Customers/product flow/color merchandising)

Lead and drive the assigned product category through the whole product development and creation process based on the Go-to-Market calendar

Cooperating with Merchandising, Design and Development (PUMA Group Sourcing) to ensure that the final collection is reflecting market needs

Working closely with Business Unit, footwear, apparel and accessories teams to ensure concept and product coordination across all product segments

Responsible for product costing and costing impact on product quality, margin and net sales to achieve set goals within the assigned product category

Presenting strategy- and product lines to international partners and key accounts as well as supervising the preparation of international meetings.

YOUR TALENT

Minimum 7 years of experience in product management, product marketing or collection merchandising in the footwear lifestyle industry. Strong footwear production creation knowledge is mandatory

Relevant leadership experience including the ability to motivate and mentor others and to set priorities for the team and structure the work on a daily, weekly and seasonal basis

Ability to work in a fast-paced working environment unsupervised and proactively in reporting to management

Flexible Teamplayer with an open mindset, good organizational skills and well structured work

Analytical skills and excellent MS-Office skills (Excel, Word, Power Point)

Experienced presenter – great verbal communication skills (especially giving feedback) as well as excellent English knowledge (written and spoken)

Graduate studies in Business Administration, Marketing or comparable degree.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex,

gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at

PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal

opportunity - no matter your background, identity, or experience.To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000

employees worldwide.

Original posting on PUMA's site ↗

Listed on hirly, a job board. hirly is not the employer: PUMA is hiring for this role.

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