Marketing Director

The Oaks Post Acute is a pristine 164-bed skilled nursing facility located in the heart of Orangeburg, SC . 🏡 Our mission is to provide outstanding care while fostering a positive, supportive environment where both our residents and employees thrive.

Are you looking to make a difference in the lives of those we serve? If you're a compassionate and dedicated Registered Nurse who is passionate about delivering exceptional care, we'd love for you to join our team! ❤️

📣 NOW HIRING: MARKETING DIRECTOR 🎉

Are you a creative, outgoing marketing professional who loves building relationships, thinking outside the box, and making a meaningful difference? We’re looking for an enthusiastic Marketer to join our skilled nursing and rehabilitation team! 💙

This is an exciting opportunity for someone who enjoys connecting with the community, developing new relationships, and showcasing the incredible care and services our facility provides. If you’re a people person with a passion for marketing and a heart for serving others, we want to meet YOU! 🙌

🌟 WHAT YOU’LL DO:

📣 Build Our Presence: Develop and implement creative marketing strategies to promote our facility and services.

🤝 Build Meaningful Relationships: Establish and maintain strong relationships with hospitals, physicians, discharge planners, social workers, community organizations, and other referral sources.

🏥 Grow Our Community Connections: Represent our facility at networking events, community activities, and professional meetings.

💡 Bring Ideas to Life: Identify new opportunities to increase referrals, strengthen community awareness, and support census growth.

💙 Showcase Our Mission: Share the amazing work our team does every day and highlight the quality care we provide to our residents.

📈 Drive Results: Help develop outreach plans, track marketing efforts, and build strategies that support continued growth.

💰 WHAT WE OFFER:

• ✨ Competitive Salary: $70,000–$85,000 annually
• 📅 Full-Time Opportunity
• 🏥 Benefits Package Available
• 🤝 A collaborative team environment
• 🌟 An opportunity to make a real impact in the lives of residents and families
• 🚀 The chance to grow relationships, develop creative ideas, and help our facility thrive!

🎯 WHAT WE’RE LOOKING FOR:

• ✅ Strong communication and interpersonal skills
• ✅ A confident, outgoing personality with a relationship-building mindset
• ✅ Excellent organization and follow-through
• ✅ Creativity, initiative, and a results-driven attitude
• ✅ Professionalism and the ability to represent our facility positively
• ✅ Marketing, sales, healthcare marketing, or business development experience preferred

Experience in skilled nursing, rehabilitation, healthcare marketing, or referral development is a plus!

💙 READY TO MAKE AN IMPACT?

If you’re passionate about marketing, love connecting with people, and want to be part of a team that makes a difference every day, we’d love to hear from you! 🎉

📩 Apply today and bring your creativity, energy, and relationship-building skills to our team!

General Purpose

The primary purpose of your job position is to develop, coordinate, direct, and administer our facility’s marketing and public relations programs and services.

Essential Duties

Maintain a current listing of all resident care employee phone numbers. Plan, develop, organize, implement, evaluate, and direct the facility’s public relations and marketing programs and activities in order to maintain and increase our census and to provide the community with information relative to our facility, its programs, services, and practices.

Develop and maintain written policies and procedures that govern the release of information concerning the residents, employees, and/or the facility in accordance with current Privacy Rules and Regulations.

Assist department directors in the development and use of marketing and public relations policies and procedures, and establish a rapport in and between departments so that each staff member can realize the importance of his/her role in our marketing and public relations programs.

Review the facility’s marketing and public relations policies and procedures at least annually and make changes as necessary

Assist in the development, implementation, and tracking of customer satisfaction surveys.

Interpret the facility’s policies and procedures governing the release of information to employees, residents, family members, visitors, government agencies, etc., as necessary.

Ensure that public information (policy manuals, brochures, information packets, etc.,) describing the services provided in the facility is accurate and fully descriptive.

Ensure that all employees follow established policies and procedures governing the release of information.

Organize and implement continuing internal communications through the use of bulletin boards, house organs, committee meetings, newsletters, brochures, public announces, etc.

Schedule and participate in departmental meetings concerning our marketing and public relations programs and activities.

Provide creative support for activity and social services departments in developing resident programs, publications, etc., as necessary.

Maintain an adequate liaison with families, residents, and community and civic leaders.

Participate in community service and civic groups to obtain information and seek support of these groups in charitable activities on behalf of the facility.

Contact the news media when new programs, promotions, etc., are implemented within the facility that will be beneficial to the facility and community alike.

Keep the Administrator informed of newspaper, radio and television accounts of noteworthy items of general interest that may have an impact on our facility or the regulations that govern our facility.

During emergencies, establish a public relations area to assure that the release of information is accurate and within the scope of our established policies governing the release of information during emergency conditions.

Assist department directors in the planning, conducting, and scheduling of in-service training classes, on-the-job training and orientation programs concerning the facility’s marketing and public relations programs and activities

Create and maintain an atmosphere of warmth, personal interest, and positive emphasis, as well as a calm environment throughout the facility.

Follow established ergonomics policies and procedures governing lifting techniques, repetitive tasks, and the use of safety equipment and supplies to prevent work-related injuries and illnesses.

Prepare a departmental operating budget for approval by the Administrator and allocate the resources to carry out programs and activities of the facility.

Serve on various committees of the facility as directed by the Administrator.

Maintain the confidentiality of all resident care information including protected health information. Report known or suspected incidents of unauthorized disclosure of such information.

Interpret resident rights to the resident, family, and staff personnel as necessary or appropriate.

Supervisory Requirements

This position has supervisor responsibilities

Qualification

Education and/or Experience

Must possess, as a minimum, A Bachelor’s Degree from an accredited college/university, or equivalent. (Five (5) years experience in marketing/public relations in a health care setting may be recognized in lieu of a Bachelor’s Degree.)

Language Skills

Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from managers and employ