Mars

Marketing Manager APAC - Functional Complements

CHN-Shanghai-Shanghai · SGP-Central Singapore-Singapore · CHN-Beijing-Beijing-Dongcheng

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hirly's read of this role

Role family: Marketing
Seniority: Lead / management
Countries: CN, SG
Work mode: On-site / unstated
First seen by hirly: 3 Oct 2026

Derived automatically from the posting. Upload your resume above to see how the role scores against it.

the posting

Job Description:

Job Summary：

Brand Manager leads the development and execution of the brand plans to drive company growth and profit.

What are we looking for?

University Degree, preferably in Business/Marketing/Brand Management
Solid experience in brand marketing in international FMCG companies (minimum 3 years)
Experience in Brand Manager role not less than 1.5 years
Good analytical, presentation and communication skills
Ability to manage several different and complex projects at the same time
Fluent English

What will be your key responsibilities?

Develop and deploy long-term and short-term strategy to drive portfolio
Lead annual marketing plan
Develop activation strategies, communication and promotion plan, pricing strategy, new product launches, and distribution priorities
Prepare sales forecasts and marketing budgets, monitor sales volume, revenues and costs against forecasts, and adapt plans to improve the sales performance of products
Monitor, analyze, and evaluate domestic and international market trends, client behavior and competitor activity to identify market opportunities for the products

What can you expect from Mars?

Work with diverse and talented Associates, all guided by the Five Principles.
Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
A strong focus on learning and development support from day one, including access to our in-house Mars University.
An industry competitive salary and benefits package, including company bonus.

Original posting on Mars's site ↗

Listed on hirly, a job board. hirly is not the employer: Mars is hiring for this role.

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