Marketing Manager

Description

As one of Wisconsin’s largest travel companies, Fox World Travel has excellent benefits and perks for all Fox associates including but not limited to: competitive wages , flexible time off (vacation, sick, personal), FAM Adventure Bucks to help you explore the world, remote/hybrid work , a full benefit package including medical, dental, vision, long-term disability, company-sponsored life insurance and short-term disability, tuition reimbursement, 401(k) contributions and a fully engaged leadership team dedicated to treating associates as part of the Fox Family!

Core Values:

At Fox World Travel, we operate as one Fox with a find a way mentality, embracing our integrity and passion. We take pride in leading with our people-first culture, by providing genuine care and concern for our associates which in turn leads to authentic and superior customer experiences. We've been able to create a culture where our associates can grow, learn, and succeed, and, in turn, exhibit the value we bring to every interaction and partnership.

Summary

As a results-based coach and innovator, this role is responsible for managing and developing the Marketing team, individually and collectively, working with stakeholders across the organization to provide strategic marketing, furthering the growth, branding, visibility and awareness goals of Fox World Travel.

Essential Duties and Responsibilities

This list of duties and responsibilities is not all inclusive and may be expanded to include other duties and responsibilities as management may deem necessary from time to time.

A day in the life of a Marketing Manager at Fox may include:

• •Leading, managing and collaborating with marketing team members for personal and team development, including workload and division of team responsibilities.
• •Collaborating with team and divisional leaders across all three business lines; to create and implement marketing plans and content calendars to proactively promote the brand while maximizing vendor partnership and lead generation activities.
• •Overseeing project management to coach and elevate the quality of the team’s output and providing thought leadership for new ideation including all promotions, collateral and advertising activities.
• •Managing workflow of marketing requests from all areas of the organization and ensuring projects and campaigns are effectively created, communicated and implemented.
• •Daily oversight to the marketing budget, including an understanding of the cost/benefit of all channels, vendor/partner marketing opportunities and return-on-investment of initiatives.
• •Hands-on ability to perform the team’s duties as a backup to increase bandwidth when needed, as well as to provide coaching.
• •Owning the strategy and execution of public relations as well as community brand management as related to philanthropic strategy.
• •Routinely investing in industry knowledge through participation in educational opportunities; reading professional publications; maintaining personal networks, staying abreast of industry and marketing trends for creativity and thought leadership.
• •Fostering a culture of positivity throughout the department and organization.
• •Maintaining a favorable and collaborative working relationship with team members in all departments to foster an environment of trust and mutual respect. Driving standards and best practices whenever possible and effectively fostering a culture of engagement.
• •Enhancing the organization’s reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
• •Being innovative and recommending new approaches, policies, and procedures to effect continual improvements in efficiency of operations and services performed.
• •Other duties, projects and alternate assignments as determined by business need.

Knowledge, Skills, Abilities & Competencies

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job.

Knowledge, Skills and/or Abilities

This opportunity might be for you if you have:

• •Bachelor’s degree in Marketing or a related field (preferred).
• •Minimum of five years of progressive and multifaceted marketing experience with at least three years in a team management role.
• •Experience with both business to business marketing concepts as well as business to consumer.
• •Proven experience leading brand management.
• •Experience developing and implementing organizational, promotional and vendor-specific marketing plans.
• •Proven success with an omnichannel marketing approach.
• •Technical fluency with Microsoft Office and exposure to digital graphics programs, including Adobe Creative Suite: Illustrator, InDesign, Photoshop and Acrobat.
• •Knowledge and experience with marketing automation and customer relationship management tools.
• •Ability to work independently as well as collaboratively.
• •Thorough knowledge of marketing and design fundamentals across multiple platforms.
• •Strong written and verbal communication skills with a solid foundation in grammar and positioning, with a strong emphasis on attention to detail.
• •Ability to manage multiple competing priorities while demonstrating the ability to remain flexible in a changing work environment with strong change management coaching and support.
• •Ability to work flexible hours in the event of occasional events and meetings.
• •Self-motivation; demonstrate initiative with a strong commitment to personal goals, objectives and work ethic.
• •Ability to work in a fast-paced, deadline-driven environment while balancing a strong “find-a-way” mindset with enthusiastic, positive leadership.

Key Competencies

You’ll love this job if you have:

• •Strong leadership and management capacity with desire to further grow individually as well as to develop the team.
• •Proven change management support.
• •Communication proficiency – verbal and written.
• •Strong interpersonal skills with the ability to diffuse issues and work toward solutions.
• •Customer-focused and service-oriented skills.
• •Sound judgment, problem solving and decision-making ability.
• •Attention to detail and accuracy.
• •Flexibility; ability to work efficiently and effectively with frequent interruptions.
• •Collaborative skills, promoting a win-win environment.

Occasional business travel, overnight stay may be required for the following (but not limited to): training events, meetings, and/or to visit Fox World Travel locations.

Physical Demands

The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Note: The phrases “occasionally,” “regularly,” and “frequently” correspond to the following definitions: “Occasionally” means up to 1/3 of working time, “regularly” means between 1/3 and 2/3 of working time, and “frequently” means 2/3 and more working time.

While performing the duties and responsibilities of this position, the associate is regularly required to stand, walk, sit, climb, reach above shoulders, and move from place to place. The incumbent is frequently required to talk and listen and use hands to finger manipulate or handle. Specific vision requirements for this position include close vision and the ability to adjust focus.

The incumbent may occasionally be required to lift up to 50 pounds.

Work Environment

The work environment characteristics described here are representative of those an incumbent encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabiliti