Umusic
Marketing Manager
Beijing, China
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- Role family
- Marketing
- Seniority
- Lead / management
- Country
- CN
- Work mode
- On-site / unstated
- First seen by hirly
- 27 Sept 2026
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the posting
PURPOSE OF THE JOB
负责项目内容的策划与推广，包括不限于站外媒介向营销内容的策划与执行，社交媒体运营等。
JOB FUNCTIONS:
1. 负责音乐内容站外媒介向策划及营销推广工作，包括不限于微博、传统媒体、自媒体等。
2. 负责社交媒体内容策划与日常运营工作，包括选题策划、内容撰写，并对内容质量负责。
3. 负责品牌与音乐项目的策划与推广工作，输出营销方案并执行。
4. 开拓媒体资源，根据项目宣发需求，制定有效的媒体传播规划和执行方案，并跟踪发布效果，进行数据分析。
EXPERIENCE
1. 1-5年音乐行业宣传领域相关工作经验。
2. 具备优秀的文案策划能力，文字功底深厚，可独立完成新闻稿、宣传稿撰写。
3. 具备较强的音乐用户市场感知能力，熟悉各类媒体的特点、动向以及传播规律。 4. 思路清晰，无限脑洞，强执行力与良好的团队协作精神。
Job Category:
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