Marketing Technology Product Owner - Salesforce Loyalty & Offer Management

Work Location:

Mount Laurel, New Jersey, United States of America

Hours:

40

Pay Details:

$91,000 - $145,600 USD

TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.

As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.

Line of Business:

Enterprise Enabling Functions Job Description:

This role is not eligible for TD work visa support or sponsorship (e.g., H-1B, F-1 OPT/STEM OPT, TN or other work visa authorizations). Applicants must have authorization to work in the United States without current or future need for TD sponsorship.

This role will serve as Product Owner for the Offer Management Pod, with primary responsibility for Salesforce Loyalty Management capabilities while partnering across Salesforce Marketing Cloud, Data Cloud, and the broader Salesforce ecosystem to deliver customer engagement, loyalty, and offer management solutions.

The Product Owner I is responsible to ensure that a development team (pod) is creating value for the organization through the delivery of customer-focused product increments. This entails aligning with other Product Owners and senior management to follow a product vision, creating and maintaining a prioritized product backlog, managing delivery blockers, continuously assessing customer feedback. The Product Owner I should always be considering how to maximize value, assessing how the product or the delivery process can be continuously improved, contributes to a positive work environment and ensures that work embodies the Agile principles of transparency, collaboration and engagement.

Depth & Scope:

• •Key subject matter expert professional role requiring substantial knowledge / expertise in a complex field and knowledge of broader related areas
• •Accountable for specialized product development support based on sound product expertise and knowledge of Agile/Scrum processes, roles and practices
• •Integrates knowledge of the enterprise sub-function’s or business line’s overarching strategy in developing solutions across multiple functions or operations
• •Interprets internal/external business challenges and the industry environment, recommends course of action and best practices to improve products, processes or services
• •Leads and integrates cross-function understanding within their own field of specialty, and /or projects with significant resource requirements, risk and / or complexity
• •Solves or may lead others to solve complex problems; leads efforts or partners with others to develop new solutions
• •Uses sophisticated analytical thought to exercise judgement and identify solutions
• •Impacts the achievement of sub-function or business line objectives within the area they are accountable for
• •Communicates difficult concepts; converts information to compelling business context and advice; influences and gains alignment across increasingly senior stakeholders
• •Works autonomously as the lead and guide others within area of expertise

Education & Experience:

• •Undergraduate degree and / or product certificate
• •7+ years relevant experience
• •3-5 years Product Owner or Agile related delivery experience
• •Certified Scrum Product Owner (CSPO) certification and project management experience considered an asset
• •Scaled Agile Framework (SAFe) certifications or experience operating in scaled agile delivery considered an asset

Preferred Skills:

• •Hands-on Product Owner experience within a Salesforce or MarTech Agile delivery team, with direct ownership of backlog prioritization, features/user stories, and delivery outcomes.
• •Demonstrated experience with Salesforce Loyalty Management, Data Cloud/Data 360, and/or Marketing Cloud, with an understanding of how these platforms work together across the Salesforce ecosystem.
• •Experience with customer data, segmentation, audience activation, offer eligibility, fulfillment, loyalty/rewards, and personalization use cases.
• •Experience translating business objectives and customer needs into Salesforce capabilities that deliver measurable business outcomes.
• •Experience working cross-functionally with business partners, Salesforce developers, solution architects, data teams, QE, and platform owners.

Preferred Certifications

• •SAFe Product Owner / Product Manager (POPM)
• •Salesforce Marketing Cloud Administrator
• •Salesforce Marketing Cloud Consultant

Customer Accountabilities:

• •Partners with senior management to support the delivery of a product vision
• •In alignment with the product vision, create and maintain a product backlog and continuously re-prioritize user stories that will provide the most customer or end user value
• •Continuously aligns with senior management on the product delivery roadmap, defined Minimum Marketable Features or Minimum Viable Products and release cadence
• •Reviews performance analytics; recommend and champion strategies to enhance the customer or end user product experience
• •Participates in scrum or Kanban events (e.g. stand-ups, retrospectives), express new ideas for improving product value or delivery efficiency, sharing with leadership as appropriate
• •Proactively engages established business process partners to ensure customers or end users are prepared for application changes and establish Day 2 processes
• •Creates a value-focused product backlog and continuously iterate, ensuring there are user stories scoped and prioritized
• •Provides user story design, development and completion oversight; accepting / rejecting user stories based on the agreed upon Definition of Done and Acceptance Criteria
• •Manages delivery initiatives and (depending on complexity) oversee multiple development team (pod) backlogs
• •Proactively raises issues that impede the efficient delivery of customer-focused increments
• •Responsible for defect management and prioritization

Shareholder Accountabilities:

• •Adheres to enterprise frameworks or methodologies that relate to activities for own business area / journey
• •Ensures on-going strategic alignment with senior management, providing feedback as appropriate
• •Considers development team and stakeholder feedback in backlog management, facilitating conversations with multiple stakeholders representing competing priorities
• •Understands the internal business and technical environment, proactively defining, aligning or integrating with relevant stakeholders, shared services control groups (or platform as appropriate
• •Leads the submission and discussion on the Quarterly Business Review, with respect to their product
• •Proactively manages business stakeholders to obtain inputs needed for product development in a timely manner
• •Monitors the regulatory environment and partner with the senior management to consider changes to product strategy as needed
• •Actively coordinates and engages in risk, quality and/or business testing management
• •Empowered to make product delivery decisions, escalating to senior management as appropriate
• •Actively communicates to business, technology and senior management regarding product changes and backlog priorities
• •Single point of escalation for development team, providing guidance and decisioning as needed
• •Works cohesively with peers to reinforce Agile processes
• •Compiles performance metrics and share with relevant stakeholders
• •Defines the OKRs in partnership with numerous stakeholders across the organization
• •Protects the interests of the organization- identify and m