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Sellability

Performance Marketing - AM/DM

Pune, India

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hirly's read of this role

Role family
Marketing
Seniority
Mid level
Country
IN
Work mode
On-site / unstated
First seen by hirly
23 Sept 2026

Derived automatically from the posting. Upload your resume above to see how the role scores against it.

the posting

Key Responsibilities:

  • Develop and implement digital marketing strategies to drive online traffic to the company website and generate quality leads.
  • Oversee all aspects of digital marketing campaigns, including SEO/SEM, PPC, email marketing, social media marketing, and display advertising campaigns.
  • Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Brainstorm new and creative growth strategies through digital marketing.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Instrument conversion points and optimize user funnels.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Requirements:

  • Proven working experience in digital marketing, with 4-6 years of experience.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
  • Experience in optimizing landing pages and user funnels.
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
  • Experience in setting up and optimizing Google Adwords campaigns.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Bachelor’s degree in Marketing or a related field.

Preferred Qualifications:

  • Experience managing a team of 3-4 digital marketing executives.
  • Graduate /Master’s degree in Marketing or a related field.

Personal Attributes:

  • Excellent leadership and interpersonal skills.
  • Strong written and verbal communication skills.
  • Ability to work in a fast-paced and dynamic environment.
  • Results-driven with a strong attention to detail.
Original posting on Sellability's site ↗

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