Producer 1, Digital Content (NE)

WSPA-TV in Spartanburg/Greenville, SC has a job opening for a digital content producer. The Digital Producer leads the transition from broadcast focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing origin content beyond that which is produced for on-air.

• •Develops and leads winning strategy for station content
• •Expert understanding of Facebook, Twitter, and other social media platforms
• •Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines
• •Use our Social Media and Website to build and reinforce brand recognition and drive viewers to television
• •Determines a story's emphasis, length, and format, and organizes material accordingly
• •Research and analyze background information related to news stories in order to be able to provide complete and accurate information
• •Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions
• •Pitches on-brand local and trending stories during morning meetings
• •Checks reference materials such as books, news files or public records to obtain relevant facts
• •Shoots and edits content for on-air and digital
• •Produces reports for all platforms
• •Ensures that all content meets company standards for journalistic integrity and production quality
• •Builds and calendars digital campaigns to promote local shows and specials.
• •Writes stories for the web and other digital platforms
• •Performs other duties as assigned
• •Finds new ways to use Social Media and our website to engage with viewers

Requirements & Skills :

• •Degree in journalism or relevant field; daily newspaper or news site experience required; live, working web samples and/or print pages preferred
• •Proficiency in Associated Press style, Adobe Photoshop, Dreamweaver, and Basic HTML preferred
• •CSS, Flash and other relevant technology skills is a plus
• •Maintain positive work environment through active team participation and cooperation with co-workers in all departments
• •Responds positively to feedback

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

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