Product Manager, Women's Leather Goods (WLG) Merchandising

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Team: Buying Team, Coach Korea

Position/Title: Product Manager, Women's Leather Goods (WLG) Merchandising

Reports to: Sr. Manager, Buying, Coach Korea

Location: Seoul, Korea

Primary Purpose:

The Product Manager, WLG Merchandising, will drive the sustainable growth of the Women’s Leather Goods category by leading end-to-end merchandising across Retail, Outlet, and eCommerce, including assortment strategy, buying, pricing, demand planning, and in-season product management.

Key Responsibilities:

Demonstrate strong merchandising and product leadership with end-to-end ownership of the WLG category to drive sales growth, profitability, and healthy inventory management across all channels.

1. Category Merchandising & Assortment

· Develop the WLG category strategy for Korea by translating global and regional direction into relevant local opportunities.

· Build and optimize channel- and store-tier-specific assortments across product families, silhouettes, materials, colors, and price points, balancing newness, carryover, SKU productivity, and product coverage.

2. Business Planning, OTB & Buying

· Develop category sales forecasts and growth assumptions and partner with Retail Finance to reflect product strategies in channel-level OTB and financial plans.

· Lead seasonal buying and establish channel-level demand plans and buy quantities based on agreed targets, historical performance, and market insights.

3. Performance & In-Season Management

· Monitor sales, Sell-through, AUR, margin, ROS, inventory, and demand forecast performance to identify risks and opportunities and drive timely actions.

· Lead regular strategic reviews of OTB, Fast/Slow Sellers, Sell-through, and buying strategies, aligning key direction and action plans with cross-functional stakeholders.

· Partner with Allocation, Inventory Management, and Logistics on product flow, replenishment, inventory rebalancing, and EOL management to maximize sales and profitability.

4. Pricing & Commercial Execution

· Develop and execute pricing, promotional, and markdown strategies in partnership with relevant functions.

· Collaborate with Sales, VM, Marketing, eCommerce, and Finance to drive product launches and translate merchandising strategies into effective channel execution.

5. Global Partnership & Team Leadership

· Represent Korea with global and regional WLG teams, providing market insights and influencing product and merchandising decisions.

· Support the implementation of a new integrated inventory management system and establish effective end-to-end merchandising and inventory processes.

· Strengthen the Buying Team’s merchandising capabilities by sharing expertise and supporting junior team members.

Education & Experience

· Bachelor’s degree or above.

· Minimum 8 years of experience in merchandising, buying, or category management within the fashion, accessories, or luxury industry.

· Strong expertise in Women’s Leather Goods or leather accessories, with a proven ability to identify commercial opportunities and drive category growth.

· End-to-end merchandising experience across assortment planning, seasonal buying, demand forecasting, pricing, and inventory management; multi-channel experience preferred.

· Experience developing sales forecasts and partnering with Finance on OTB planning.

· Strong analytical and commercial skills, with the ability to turn sales, consumer, and inventory data into clear actions.

· Strong communication skills in both English and Korean, with the ability to influence global, regional, and local stakeholders.

· Proactive, collaborative, and results-oriented, with strong ownership and the ability to manage multiple priorities.

Our Competencies for All Employees

• •Drive for Results: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
• •Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
• •Creativity : Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
• •Interpersonal Savvy : Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
• •Learning on the Fly: Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.
• •Perseverance : Pursues everything with energy, drive, and a need to finish; seldom gives up before finishing, especially in the face of resistance or setbacks.
• •Dealing with Ambiguity : Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn’t upset when things are up in the air; doesn’t have to finish things before moving on; can comfortably handle risk and uncertainty.

• Our Competencies for All Employees
• Courage : Doesn’t hold back anything that needs to be said; provides current, direct, complete, and “actionable” positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
• Creativity : Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
• Customer Focus : Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
• Dealing with Ambiguity : Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn’t upset when things are up in the air; doesn’t have to finish things before moving on; can comfortably handle risk and uncertainty.
• Drive for Results : Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
• Interpersonal Savvy : Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
• Learning on the Fly : Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; exp