hirly

Shopback 2

Product Marketing Specialist

Texas, United States

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Role family
Product marketing
Seniority
Mid level
Country
US
Work mode
On-site / unstated
First seen by hirly
11 Sept 2026

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the posting

Our Journey

The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 20 million active members across 13 markets. In 2025, the Group continued its global growth with its expansion into North America. Driven by the vision to make every day more rewarding, ShopBack is dedicated to saving members money and time, and delivering delight every day. The platform also enables merchants and brands to engage with their members in a cost-effective manner. Founded in 2014, ShopBack now powers over US$5.5 billion in annual sales for over 20,000 online and in-store partners, and has rewarded shoppers with more than US$900 million (over S$1 billion) in Cashback to date. Through its innovative offerings, ShopBack continues to create value for both members and merchants. Notably, its payment solution, ShopBack Pay, offers members a convenient and rewarding payment option at checkout.

About the Role

This seat owns product marketing and go-to-market strategy for our US business — translating platform and customer data into launch plans and campaign strategy that drive activation, retention, and growth.

You'll work closely with the General Manager and will be one of the most cross-functional person in the US org: shaping GTM strategy from platform and customer data, working with Growth to bring campaigns to life, with regular exposure to how Business Development approaches monetization and Regional Marketing team runs CRM.

Note: This role is based in Austin, Texas.

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Product Marketing Specialist at Shopback 2 — hirly