Regional Sales Manager - Power

The Regional Sales Manager – Power is responsible for expanding Aqua Finance’s dealership network and driving adoption of its consumer financing programs across the powersports industry. This role develops new dealer partnerships, strengthens existing relationships, and identifies growth opportunities with franchise and independent dealerships.

Essential Functions

Develop and maintain a strong understanding of Aqua Finance’s lending products, credit policies, procedures, and dealer financing programs.

Prospect, recruit, and onboard franchise and independent powersports dealerships within an assigned geographic territory.

Build trusted relationships with dealership owners, general managers, finance and insurance (F&I) teams, and sales leaders to position Aqua Finance as a preferred financing partner.

Grow dealer participation and financing volume by identifying opportunities with new, inactive, and underperforming dealership partners.

Conduct regular in-person dealership visits, sales calls, and presentations to explain financing solutions, program benefits, and operational processes.

Develop territory plans using dealership opportunities, market trends, sales performance, and competitive insights to prioritize business development activities.

Partner with internal teams to support dealer onboarding, training, issue resolution, and a positive dealer experience.

Provide guidance to dealer partners on financing program processes and resources, consistent with Aqua Finance policies and applicable requirements.

Monitor powersports industry trends, seasonal demand, competitive financing offers, dealer needs, and emerging market opportunities; share actionable insights with leadership.

Respond promptly to dealer questions and concerns, coordinate resolutions, and recommend improvements to strengthen relationships.

Maintain accurate records of prospecting activity, dealer engagement, sales results, travel expenses, and territory performance; prepare forecasts and reports as requested.

Represent Aqua Finance at relevant dealership events, industry trade shows, and other business development opportunities.

Assist with premium recapture, lien verification, and dealer repurchases as needed, in accordance with company procedures.

Required Education and Experience

Bachelor's degree in a related field, or commensurate work experience required

5 years of Outside Sales, or related work experience, required

Experience in powersports dealership sales, dealer development, indirect consumer lending, or recreational vehicle financing strongly preferred.

Financial industry experience preferred

Ability to travel approximately 75% of the time within the assigned territory.

Strong relationship-building, prospecting, negotiation, presentation, and written and verbal communication skills.

Strong attention to detail, organization, and accuracy; ability to work independently in a fast-paced environment.

Proficiency with Microsoft Office Suite and ability to learn sales and dealer management systems.

Physical Demands

While performing the duties of this job, the employee is frequently required to sit, stand, walk, talk, hear, and use hands to handle or operate objects and equipment. The employee may occasionally lift, push, or pull up to 20 pounds.

This is a field-based position requiring frequent travel, approximately 75% of the time, within an assigned geographic territory. The employee must be able to travel to dealership locations, attend in-person meetings, and participate in industry events and trade shows. The position also requires periods of sitting and working at a computer to complete administrative responsibilities, reporting, and other job-related tasks.