Sales Account Executive

NewsChannel 9, WSYR-TV ABC, the number 1 station in Syracuse, New York, is looking for a full-time Sales Account Executive . The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects, and convincing potential clients of the merits of television, OTT/CTV, and digital advertising.

Essential Duties & Responsibilities:

• •Implements strategies to consistently grow revenue and exceed revenue goals.
• •Establishes credible relationships with local business community.
• •Makes sales calls on existing and prospective clients
• •Maintains assigned accounts and develops new accounts.
• •Prepares and delivers sales presentations to clients.
• •Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
• •Provides clients with information regarding rates for advertising placement in all media.
• •Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
• •Works with clients and station personnel to develop advertisements.
• •Performs other duties as assigned.

Requirements & Skills :

• •Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
• •Minimum one year's experience in sales, preferably in the media field
• •Valid driver’s license with an acceptable driving record.
• •Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
• •Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

Compensation : Base Salary / Draw Range: $33,280 - $45,000 per year

Additional Pay Details:

• •First 90 Days: Guaranteed base salary of $33,280 to $45,000 per year, plus ability to earn commissions
• •After 90 Days: $33,280 to $45,000 per year draw against earned commissions
• •Commission: Position earns performance-based sales commission with unlimited earning potential

Physical Demands & Work Environment :

The Sales Account Executive must be able to sit, reach, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, and work indoors in environmentally controlled conditions. The Sales Account Executive must be able to lift, set up and operate equipment or items weighing up to 25 pounds.

NewsChannel 9 WSYR-TV is an Equal Opportunity Employer