Sales Performance Coach

Job Title: Sales Performance Coach

Department: Commercial Enablement

Line Manager: Sales Performance Coach Team Leader

Contract: 12 Month Fixed Term

Location: Head Office - Pioneer House, Morton Park, Darlington

Salary: £33,000 - £36,000 per annum

DBS Check Required: No

General Job Description

As a Sales Performance Coach within the Sales team, you will be responsible for supporting the development of the sales team to ensure they have the appropriate technical, sales, process and system knowledge to excel in their roles. Alongside this you will conduct various quality activities such as audits, assessments & feedback analysis to ensure the acquisition division delivers a high-quality sales process leading to outstanding levels of customer satisfaction.

Your role is to support the Head of Commercial Enablement (Sales) and Sales Director in the development and delivering training & quality activities across the division. Supporting with the delivery of various training sessions needed to develop the skills and knowledge of our teams to ensure we create the right opportunities for our learners and achieve the divisional goals and targets.

As a learning organisation, we are committed to the continuous development and progression of our employees and seek to create an environment where learning is constant. As such, you will be required to provide guidance to other members of the team in the capacity of sharing knowledge and best practice. In return, you will benefit from learning from those in the team, sharing in their knowledge and experience along with support of your Line Manager in identifying and arranging training opportunities for your continuous professional development.

Role Responsibilities (include but not limited to):

Reporting into the Sales Performance Coach Team Leader the role will entail:

Supporting the onboarding and training of new members of staff to Baltic or members of staff transferring into different departments.

Build & maintain effective 360 onboarding plans to ensure we maintain high levels of staff retention.

Liaise with Sales Performance Coach Team Leader and Sales Director to identify individual and team training needs.

Develop educational material, including presentations, sales resources and guides.

Design & maintain engaging training courses that meet a range of learning styles using gamification, job simulation & self-led activities.

Deliver training sessions tailored to the team in line with the training schedule, self-assessment feedback & ad hoc training requests.

Evaluate employees’ performance through conducting quality observations on key sales activities such as discovery & presentation calls.

Ensure best practices are shared throughout the division.

Maintain updated records of all quality observations conducted to ensure effective quality reporting can be conducted by the Head of Commercial Enablement

Maintain updated records of educational curriculum, materials & training records using the Sales & Recruitment Hub.

Ensure all key quality scorecard metrics are kept up to date to provide effective reporting and insights for the senior leadership team.

Develop & deliver a quarterly quality presentation to senior leadership, highlighting divisional key insights and outlining recommended actions.

Support with Opportunity Support checks ensuring from a technical and support perspective every opportunity is the right opportunity.

Essential Skills & Attributes

Ability to motivate, coach, and develop team members to achieve quality and performance goals.

Experience in delivering feedback to a range of stakeholders to support their continuous professional development.

Understanding of quality assurance processes and best practices in a sales, service delivery or account management setting.

Ability to analyse data and metrics to identify trends, measure performance, and inform decision-making.

Exceptional organizational skills with the ability to manage multiple priorities and meet deadlines.

Strong interpersonal skills to build relationships with team members, clients, and senior management.

Proven ability to identify issues, develop actionable solutions, and implement changes effectively.

Desirable Skills & Attributes

3+ years of experience in a sales, business development or account management role.

2+ years of experience in a sales management, training or coaching role.

Experience working with apprenticeship training providers, assessment organisations, or education institutions

Understanding of technology products, services, or platforms, and their application within business environments.

Our Benefits

At Baltic, we’re committed to creating an environment where you can thrive – professionally, personally, and socially. Voted one of the Sunday Times Top 100 Best Places to Work 2024, we’re proud of our culture, our people, and the meaningful work we do every day.

Here’s what you can look forward to as part of Team Baltic:

Culture & Work-Life Balance:

A fun, supportive environment with regular social events and team activities

Early finish every Friday – we operate a 4.5-day working week

25+ days annual leave, increasing to 30 with length of service

No weekend or Bank Holiday working

Full office closure between Christmas and New Year

Additional Life Event Day annually for those big moments that matter

Buy & Sell Holiday Scheme for extra flexibility

Health & Wellbeing:

Free, confidential mental health support through SPILL

Access to high-value wellbeing initiatives, including face-to-face sessions with a Health & Wellbeing Specialist

Local discounted gym memberships

Enhanced maternity and paternity leave (after 2 years’ service)

Recognition & Engagement:

Baltic Scratch Card Scheme – instant wins for great work

Baltic Breakfasts, competitions, and engagement days

Volunteer Day annually to give back to causes you care about