Senior Associate, OOH Solutions

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com .

Role Summary and Impact

In this role you will be responsible for the development of OOH and print campaigns across a variety of WPP Canada clients. We are seeking someone who has a point of view to drive holistic media plans that deliver results. This position work closely with senior management and agency partners to create and evaluate media strategies based on business goals and the competition.

Your Impact:

Day-to-day responsibility involving the planning of OOH and print campaigns

Present media plan recommendation and POV’s to planning teams

Oversee campaign management from initial campaign briefing through to post campaign reporting and analysis

Decision making on campaign optimization and strategic changes

Ensure media plans deliver on client objectives, are strategic and meet efficiency goals

Assist with tracking media expenditures to ensure agency and client budget compliance

Maintain strong relationships with agency planning teams/Manage client requests – i.e. plan changes, budget changes, provide marketplace information

Working closely with Associate Director and Manager

Mentor and train team's coordinator

Investigate industry news and information to further enhance knowledge of the media industry

Skills and Experience Your Qualifications:

Minimum 3+ years of related experience, traditional media planner, and in media, investment or strategy teams within an established media agency

University or College degree/diploma in Media, Marketing, Business, or related field; OR equivalent professional work experience

Experience working with a range of clients

Demonstrates a deep understanding of the OOH (digital, static and programmatic) and print landscape

Proficient with Microsoft Office Suite

About You:

Demonstrates accuracy and attention to detail

Ability to communicate concisely and clearly both orally and in writing

Self-starter who demonstrates initiative

Ability to manage multiple projects

Ability to delegate and oversee Coordinator workload

Team player who can step in and help drive strategy against a landscape that is in constant change

Thrives in fast paced environment

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice ( https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.

The base salary for this position at the time of this posting may range between the values at the bottom of this posting. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

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$39,750 — $66,250 CAD

Please read our Privacy Notice for more information on how we process the information you provide.