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dentsu

Senior Content Strategist

DGS India - Pune - Indiqube Orchid

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hirly's read of this role

Seniority
Senior
Country
IN
Work mode
On-site / unstated
First seen by hirly
13 Oct 2026

Derived automatically from the posting. Upload your resume above to see how the role scores against it.

the posting

Job Description:

Key Responsibilities:

  • Deliver content strategies that support client’s goals, audience needs, and brand strategy, and collaborate with project teams to drive strategic alignment of content throughout the customer experience
  • Author content strategy frameworks and deliverables for service and product design projects including, content audits, matrices, content models, content journey maps, site maps, and migration maps
  • Partner with experience strategists and analysts to conduct in-depth research to understand audience needs, data insights, and competitive landscapes across industries to inform content goals and KPIs
  • Create content governance plans and content supply chain workflows to help clients operationalize and manage content for products and services
  • Develop taxonomy, tagging, and metadata strategies for composable content distribution across owned channels and technology platforms
  • Be a thought leader for Merkle’s content strategy capability, and contribute to growing the practice by creating repeatable frameworks for use across teams and clients

Summary of expectations

  • Bachelor’s degree in a related field and 3+ years of experience in a strategic content role, preferably within an agency environment
  • Ability to drive content strategy while collaborating closely with project teams and client leaders
  • Proven success creating strategic content deliverables including content trends and best-practices, audits, content matrices, content models, journey maps, and taxonomies
  • Experienced with content management systems and measurement platforms
  • Ability to turn data into insights to continuously evolve and refine content strategies/optimization for long-term success
  • Excellent communications skills; must be comfortable presenting strong points of view to executive leadership, client partners, and team leaders
  • Willingness to be a proactive leader in content strategy and on project teams

Location:

DGS India - Pune - Indiqube Orchid

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

Original posting on dentsu's site ↗

Listed on hirly, a job board. hirly is not the employer: dentsu is hiring for this role.

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