Senior Manager, Content Production and Insights

Be the one building AI-powered experiences where they matter most.

At Genesys, we help organizations create better customer experiences through AI-powered experience orchestration. Our platform connects people, systems, data and AI to help organizations deliver more personalized service, improve operational efficiency and build stronger customer relationships.

Help build, support and operate technology used by more than 8,000 organizations in over 100 countries – moving AI from possibility to production in real-world enterprise environments every day.

Senior Manager, Content Production and Insights

Overview

Genesys is seeking a Senior Manager, Content Production & Insights to lead the production and performance measurement of our global content marketing programs.

This role bridges content strategy and execution, ensuring strategic priorities translate into high-quality content that is delivered efficiently, measured consistently and continuously optimized. The Senior Manager will serve as executive producer of content across formats; manage external resources and budget; and develop the insights and reporting needed to improve content effectiveness and inform future investment.

Working closely with the Director, Global Content Strategy and reporting to the VP, Content Marketing and Thought Leadership, this role enables the organization to scale high-impact content that supports business growth, AI leadership and global GTM priorities.

The ideal candidate combines extensive content marketing and editorial expertise with strong people leadership, operational rigor, analytical thinking and the ability to orchestrate complex programmatic content initiatives across a global B2B organization.

Key Responsibilities

Lead end-to-end production planning and delivery across written, visual, audio and multimedia content programs.

Translate strategic content priorities into actionable production plans, timelines, and resource requirements.

Manage, coach, and develop direct reports, establishing clear priorities, expectations, and accountability.

Orchestrate internal contributors, freelancers, agencies, and production partners to deliver high-quality content efficiently and on schedule.

Identify and implement process improvements, AI-enabled workflows, and automation that increase productivity and scalability.

Own content performance reporting, dashboards, and KPIs that provide visibility into content effectiveness and business impact.

Analyze content, campaign, and audience performance to identify trends and translate insights into actionable recommendations.

Partner with Content Strategy leadership to create a continuous feedback loop between performance insights, strategic priorities, and future content investment.

Manage external production resources and support budget planning to optimize the mix of internal and external capabilities.

Collaborate closely with Product Marketing, Global Campaigns, Demand Generation, Brand, PR/Comms, and other partners to support integrated GTM execution.

Qualifications

8+ years of experience in content marketing, content production, editorial operations, integrated marketing, or a related discipline.

Demonstrated people management experience with a track record of coaching and developing talent.

Experience managing complex, multi-format content production; enterprise SaaS or technology experience strongly preferred.

Strong knowledge of editorial processes, production management, resource planning, and content operations.

Experience managing agencies, freelancers, vendors, and cross-functional contributors.

Demonstrated ability to use analytics and performance data to inform content decisions and optimization.

Familiarity with content analytics, work management platforms, and AI-enabled content tools.

Excellent organizational, communication, problem-solving, and stakeholder management skills.

Ability to manage multiple priorities and influence effectively within a fast-paced, highly matrixed global organization.

What Success Looks Like

Faster, more predictable delivery of high-quality content.

Greater visibility into production workflows for global content programs.

Improved operational efficiency and reduced production bottlenecks and rework.

Clear, actionable reporting on content performance and business impact.

Performance insights consistently inform future content priorities and investment decisions.

Increased content effectiveness and scalability without proportional increases in resources.

#LI-Remote #LI-CP1

Compensation:

This role has a market-competitive salary with an anticipated base compensation range listed below. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a commission or performance-based bonus opportunities.

$133,000.00 - $234,000.00

Benefits:

Medical, Dental, and Vision Insurance.

Telehealth coverage

Flexible work schedules and work from home opportunities

Development and career growth opportunities

Open Time Off in addition to 10 paid holidays

401(k) matching program

Adoption Assistance

Fertility treatments

Click here to view a summary overview of our Benefits.

Working at Genesys

• •AI at enterprise scale – Build, support and operate AI-powered technology used by more than 8,000 organizations worldwide. 150+ new AI features were released in the last fiscal year.
• •A flexible-first culture – Join a global team of nearly 7,000 employees with flexible ways of working designed to help people do their best work.
• •Growth in the AI era – Build future-ready skills through mentorship, learning programs, leadership development and education support.
• •Time to recharge and give back – Benefits include paid volunteer time, August Free Fridays, well-being resources and regionally tailored programs for employees and their families.
• •Recognized globally – Genesys is Great Place to Work® certified in 17 countries and 94% of employees are proud to tell others they work at Genesys.

Learn more about our culture, AI innovation and sustainability commitments through our Careers site and Sustainability Report.

What Happens After You Apply

After you apply, here's what you can typically expect:

Our Talent Acquisition team reviews your application with the hiring team.

A Talent Acquisition Partner will review your application and, if your background is aligned, schedule a Zoom interview.

Next, you'll meet the hiring manager and other members of the interview team.

We aim to keep the process focused and respectful of your time, with no more than five interviews in most cases.

After interviews are complete, our team will follow up with the final steps.

Every application is reviewed by a person. Response times may vary by role and location, but our team will keep you informed throughout the process.

Stay Connected

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Employee Referral

If a Genesys employee referred you, please apply using the link they shared so we can connect your application to their referral.

About Genesys:

Genesys® empowers more than 8,000 organizations worldwide to create the best customer and employee experiences. Genesys Cloud™ is the Agentic Orchestration Platform that securely connects people, systems, data and AI across the enterprise with built-in governance and control. As a result, organizations can drive customer loyalty, growth and retention while increasing operational efficiency and teamwork across human and AI workforces. To learn more, visit www.genesys.ai.

Reasonable Accommodations:

If you require a reasonable accommoda