PUMA
Senior Manager Global Go-To Market Operations Calendar
PUMA Way Headquarters
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hirly's read of this role
- Seniority
- Lead / management
- Country
- DE
- Work mode
- On-site / unstated
- First seen by hirly
- 27 Sept 2026
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the posting
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine. Applying for a job at PUMA is easy.
Simply click APPLY ONLINE and follow the steps to upload your application.
YOUR MISSION
- Own and maintain the seasonal GTM master calendar, defining all stage gates, milestones, and supporting task required to deliver seasonal product, marketing, and commercial objectives on time
- Gather and integrate inputs from Merchandising, Marketing, Commercial, Product, Sourcing, and Sample Management to build a realistic calendar reflecting milestones, lead times, and constraints
- Identify seasonal overlaps, workload peaks, and cross-functional bottlenecks, proactively driving alignment and trade-off decisions to maintain a feasible timeline
- Define the appropriate sequencing and level of stakeholder involvement, distinguishing key calendar co-creators from teams primarily receiving timeline updates
- Schedule and facilitate critical stage-gate meetings, ensuring stakeholder participation, preparedness, clear decisions, and agreed next steps
- Ensure clear ownership and accountability for all deliverables, monitoring adherence to agreed timelines across functions
- Continuously improve calendar governance, processes, tools, reporting, and dashboarding to enhance time-to-market, process maturity, and real-time risk visibility for leadership
- Represent the GTM calendar process in leadership forums and partner with Sample Management and Sourcing to align product creation, sample delivery, and production lead times.
YOUR TALENT
- 5-7 years of relevant industry experience
- Proven experience in sportswear, apparel, footwear, or lifestyle brands, ideally within international and consumer-driven organizations
- Strong understanding of merchandising, product creation, sourcing, design, marketing, and commercial processes
- ownership of seasonal GTM calendars, product creation milestones, and planning processes
- Ability to drive projects independently while aligning multiple stakeholders across functions
- Strong commercial mindset and understanding of wholesale, retail, and e-commerce business models
- University degree in Business, Merchandising, Marketing, Sales, or a related discipline; equivalent professional experience is considered an asset
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex,
gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at
PUMA and we do not tolerate any form of harassment or discrimination.
At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal
opportunity - no matter your background, identity, or experience.To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.
PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000
employees worldwide.
Listed on hirly, a job board. hirly is not the employer: PUMA is hiring for this role.
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