Senior Manager, Product – Ductless Residential HVAC

At GE Appliances, a Haier company, we come together to make “good things, for life.” As the fastest-growing appliance company in the U.S., we’re powered by creators, thinkers and makers who believe that anything is possible and that there’s always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together.

The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: we come together , we always look for a better way , and we create possibilities .

Candidates must be legally authorized to work in the United States at the time of hire and must be able to maintain such authorization without current or future employer or school sponsorship. GE Appliances will not sponsor employment-based visas for this position now or in the future.

Interested in joining us on our journey?

As GE Appliances’ Senior Manager, Product – Ductless Residential HVAC, you will lead assigned ductless product line responsibilities within the Residential HVAC portfolio. This role is responsible for product lifecycle management, new product introduction execution, and delivery of business results for assigned ductless products, while partnering across Technology, Manufacturing, Sourcing, Sales, Marketing, Quality, Finance, Supply Chain, Service, Regulatory, and external partners. The role contributes to product plans, commercial execution, and portfolio decisions that support growth, profitability, and customer value, while serving as the primary product owner for ductless products within the broader Residential HVAC portfolio. Operating with limited oversight, the Senior Manager, Product bridges technical development and market requirements to deliver profitable, competitive ductless solutions aligned with broader Residential HVAC business objectives.

Position

Senior Manager, Product – Ductless Residential HVAC

Location

USA, Louisville, KYUSA, Atlanta, GA, USA, Austin, TX, USA, Columbia, SC, USA, Columbus, OH, USA, Indianapolis, IN, USA, Montgomery, AL, USA, Nashville, TN

How You'll Create Possibilities

Essential Duties & Responsibilities:

Lifecycle Management (30%)

Lead assigned ductless product lines through the full product lifecycle, including product definition, launch planning, sustainment, feature updates, and end-of-life transitions.

Contribute to product plans, roadmap priorities, and portfolio actions aligned with customer needs, market opportunities, and business objectives, while owning ductless product priorities within the broader Residential HVAC portfolio.

Serve as the primary product owner for assigned ductless products, maintaining clear priorities, business rationale, and cross-functional alignment.

Recommend product introductions, refreshes, rationalization actions, and lifecycle plans for assigned ductless products to improve growth, profitability, and market performance.

New Product Introduction Execution (25%)

Lead cross-functional execution of new product introduction programs for assigned ductless products from concept through launch and post-launch support.

Partner with Technology, Manufacturing, Sourcing, Quality, Regulatory, Service, and external partners to deliver product requirements, launch readiness, and on-time execution.

Identify risks, resolve issues, and drive tradeoff decisions related to product performance, timing, cost, supply continuity, and compliance requirements.

Help ensure product specifications, quality expectations, cost targets, timing commitments, and agency certification requirements are achieved in coordination with cross-functional teams.

Business Performance Delivery (20%)

Support achievement of profitability, revenue, inventory, and other key business performance measures for assigned ductless product lines.

Monitor market performance, product health, and portfolio results to recommend actions that improve commercial outcomes.

Partner with Finance, Sales, Supply Chain, and Operations to support forecast alignment, transition planning, and inventory management.

Use business, financial, technical, and market inputs to support product decisions, prioritization, and business case recommendations for assigned ductless products.

Commercialization and Market Support (15%)

Partner with Sales and Product Marketing to incorporate voice of customer, channel feedback, market insights, and funnel trends into product planning and launch activities.

Support commercialization efforts including pricing inputs, sales enablement, onboarding, training, trade events, and launch communications.

Participate in segmentation and channel discussions to help align product actions with customer and business needs.

Support development of technical and sales enablement materials that strengthen product value communication, launch readiness, and product transitions.

Cross-Functional Leadership and Team Coordination (10%)

Drive alignment across cross-functional teams to deliver committed product and program outcomes.

Provide direction, coordination, and review of work for supporting contributors and extended team members involved in assigned programs.

Act as a key point of contact for product-related decisions, escalating risks and recommendations as needed.

Contribute to process improvements that strengthen product management execution, launch effectiveness, and cross-functional coordination.

Other related duties as assigned (0–5%, variable and incidental):

Support special projects, portfolio reviews, and annual operating plan activities related to the Residential HVAC business.

Support strategic planning reviews, business updates, and leadership presentations related to assigned ductless products and broader Residential HVAC priorities.

Participate in special projects that improve portfolio management practices, commercialization effectiveness, or cross-functional planning.

Position Competencies (Required Knowledge, Skills, & Abilities)

Functional Knowledge & Management Expertise – Possesses advanced knowledge of product management, residential HVAC market dynamics, lifecycle management, and new product introduction practices needed to lead assigned ductless products, align execution to business priorities, and maintain strong operating discipline across cross-functional partners.

Problem Resolution & Operational Decision-Making – Resolves product and execution challenges that are frequently difficult but rarely complex by using structured troubleshooting, data analysis, and sound judgment to address timing, cost, feature, quality, supply continuity, and compliance tradeoffs.

Planning, Execution & Resource Stewardship – Establishes near-term product and program priorities, launch objectives, and execution plans for assigned ductless products that directly contribute to growth, profitability, customer value, and functional business results.

Stakeholder Influence & Organizational Governance – Influences cross-functional partners regarding product priorities, launch requirements, lifecycle actions, and process standards through clear communication, practical business rationale, and disciplined follow-through.

People Leadership, Talent Development & Team Empowerment – Provides leadership through coordination, prioritization, delegation, and review of work for supporting contributors and extended team members involved in assigned programs, fostering accountability and effective execution in a matrixed environment.

Preferred Competencies:

Demonstrated ability to apply customer, channel, and competitive insights to product positioning, launch readiness, and lifecycle decisions within technical product categories.

Strong business acumen in evaluating profitability, revenue, inventory, and operational inputs to support product recommendations and prioritization.

Ability to translate technical pro