Sr Regional Marketing Manager: Marketing Operations & Field Programs Manager

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Field marketing teams move fast — but only as fast as their infrastructure allows. The Marketing Operations & Field Programs Manager is the person who builds and maintains that infrastructure. This role owns the vendor ecosystem that supports field execution: identifying the right partners, running a rigorous onboarding process, managing procurement relationships, and holding vendors to clear performance and compliance standards over time. When a Market Activation Manager needs a local canvassing partner, a print fulfillment vendor, or a promotional materials supplier, this role is why a qualified, contracted option already exists — rather than requiring a ground-up sourcing process every time.

Beyond vendor management, this role owns the operational capabilities that make the field team more effective at scale: the creative asset repository that gives every market consistent, brand-compliant materials; the swag and collateral ordering tools that remove friction from local activations; and the operational processes that keep field programs running cleanly across a distributed, high-volume team. This is an enablement role — its measure of success is how smoothly the field executes, not how visible the work behind it is.

• Working Conditions
• — Travel required: This is a remote role with occasional travel for vendor site visits, field team onboarding, or program activations.
• — Cross-functional coordination with procurement, legal, finance, and the broader Field Marketing Strategy & Operations team.
• — Operational pace is steady-state with periodic intensity around vendor onboarding, new campaign launches, and/or capability rollouts.

JOB RESPONSIBILITIES

Vendor Management & Onboarding

— Vendor Lifecycle: Own the end-to-end process for identifying, evaluating, onboarding, and managing vendors that support field marketing execution — including canvassing partners, event staffing agencies, print and fulfillment vendors, promotional merchandise suppliers, and local media partners.

— Onboarding Standards: Develop and maintain clear criteria for why a vendor gets brought on: capability fit, geographic coverage, pricing benchmarks, compliance requirements, diversity and inclusion considerations, and track record. Document those standards so decisions are defensible and repeatable.

— Vendor Performance: Manage active vendor relationships — conduct regular performance reviews, track SLA compliance, resolve issues before they become field disruptions, and make recommendations on continuation, expansion, or termination.

— Procurement Partnership: Serve as the primary liaison between the field marketing team and T-Mobile's procurement function — managing SOWs, POs, and contract renewals in partnership with legal and procurement, and keeping field leaders informed on vendor status and timelines.

— Vendor Registry: Maintain a vendor registry that gives the field team a clear, current view of approved partners by category and geography — so MAMs and Regional Field Leads aren't sourcing ad hoc.

Field Capabilities & Tools

— Creative Repository: Own the creative asset repository — the centralized library where field teams access brand-approved templates, campaign materials, photography, copy guides, and customizable collateral. Keep it current, organized, and actually usable.

— Swag & Collateral Tools: Manage swag and promotional merchandise ordering systems — from vendor selection to ordering platform configuration to fulfillment tracking. The field team should be able to order what they need without a manual workaround.

— Capability Development: Identify operational friction points in how the field team accesses tools, materials, and vendor support — and build the processes or systems to remove them. This includes onboarding new MAMs and Regional Field Leads to available capabilities.

— Scaling Support: Partner with the broader Field Marketing Strategy & Operations team to scope and implement new operational capabilities as the field program scales — evaluating new tools, platforms, and vendor categories as needs evolve.

Budget Management

— Team Budget Ownership: Own the Field Marketing Strategy & Operations team budget — managing total spend across vendor contracts, field programs, creative production, tools, and collateral against plan.

— Budget Tracking: Build and maintain a monthly budget tracker with visibility into committed spend, forecasted spend, and remaining budget by category — giving the Sr. Manager and broader leadership team a clear, current picture at all times.

— Finance Partnership: Partner with finance on budget cycles, reforecasts, and end-of-quarter reconciliations. Flag variances early with a clear explanation and a recommended path forward — not a surprise at month-end.

— Vendor Spend Management: Manage vendor spend against contracted SOWs — tracking invoices, approving POs, and ensuring the team operates within budget without sacrificing field readiness.

Process & Compliance

— SOPs: Establish and document standard operating procedures for how the field team engages vendors, orders materials, manages field program budgets, and reports spend — reducing inconsistency across markets.

— Policy Compliance: Ensure all vendor relationships and field program expenditures comply with T-Mobile procurement policies, brand standards, and any applicable regulatory requirements — and that the field team has the guidance they need to stay compliant.

QUALIFICATIONS

— Bachelor's Degree plus 3 years of related work experience. Or, advanced degree with 1 year of related work experience. Or, combination of education and experience deemed equivalent

— 4+ years in marketing operations, vendor management, field programs, or a related role with direct responsibility for procurement partnerships and operational process design.

— Experience managing vendor relationships end-to-end — from sourcing and onboarding through contract management and performance review.

— Demonstrated ability to build and maintain operational processes in a distributed or field-based environment.

— Comfortable navigating corporate procurement processes — SOWs, POs, vendor compliance requirements — and translating those requirements for field-facing teams.

— Strong organizational and project management skills; able to manage multiple vendor relationships and operational workstreams simultaneously.

— Experience in telecom, broadband, or a consumer business with a field sales or local marketing component preferred.

— Familiarity with creative asset management platforms, swag/merchandise ordering tools, or field enablement systems preferred.

— Background in field marketing, event marketing, or brand activation — understands what field teams actually need operationally preferred.

— Experience working with legal and procurement on vendor contracts and compliance documentation preferred.

— At least 18 years of age

— Legally authorized to work in the United States

Total Target Cash Earnings Opportunity: $94,645 - $170,775

National Base Pay Range: $82,300 - $148,500

The Total Target Cash Earnings Opportunity represents the expected total cash compensation for this role at target performance, combining base salary and annual incentive opportunity. Actual earnings may be higher or lower depending on individual performance and overall company results.

The base pay range reflects the compensation component of this opportunity. The candidate’s actual pay will be based on various factors, such as work location, qualifications, and ex