Strategist

Description

Plein Air is a creative agency for food and beverage brands. This is a full-time, remote role that reports to our Strategy Director.

We are hiring a strategist who is ready to own client work. You will be the strategy lead on a set of accounts and projects, and you will guide that work from the first brief through creative development. You will turn research into a clear point of view, and you will help creative teams make work that moves the business.

What you'll do

• •Lead strategy on your own set of client accounts and projects.
• •Run discovery on audiences, categories, competitors, and culture, and turn the findings into a strategic point of view.
• •Write challenge briefs and creative briefs that give creative teams a sharp problem to solve.
• •Partner with creative teams through concepting, and give feedback that keeps the work on strategy.
• •Build brand platforms, messaging frameworks, and campaign plans.
• •Present strategy to clients, and build trust with their marketing teams.
• •Direct and develop the junior strategists who support your accounts.
• •Help us improve how strategy works across the agency.

Please upload a portfolio when applying. Your portfolio should show three to five projects you led or shaped, such as brand platforms, campaign strategies, or creative briefs. For each project, tell us what the problem was, what you did, and what happened.

We are building a team with different backgrounds and points of view. If you meet most of this list, we want to hear from you.

Requirements

• •You have three to five years of experience in brand or communications strategy at an agency or brand.
• •You have led a project from brief through creative development.
• •You write clearly, and you present with confidence.
• •You are comfortable with data, and you can find the story in foot traffic, sales, and social listening.
• •You know how social and culture shape what people eat and where they go.
• •You use AI tools to work faster, and you check what they produce.
• •You care about food, restaurants, and the people who eat there. Restaurant or food and beverage experience is a plus.