Studio Manager (New Center Opening!)

About Lucid

At Lucid, we are creating exceptional mobility experiences through innovation to drive the world forward. Built on Lucid’s proprietary technology and software-defined vehicle architecture, our award-winning vehicles bring our “Compromise Nothing™” approach to the global automotive market. That means refusing to choose between performance and sustainability, design and engineering, ambition and integrity. In Lucid Air and Lucid Gravity, we have designed and built vehicles that have redefined their segments, combining exceptional range, performance, design, and expansive space in a single experience.

We achieve this through deep vertical integration, with design, engineering, and production happening in-house across our global offices and manufacturing facilities. Our teams come from industries around the world, united by a shared commitment to excellence. By refusing to settle, you can help redefine what’s possible and shape the future of mobility.

Something new is coming to Highland Park. Lucid is preparing to open our brand-new Studio at 1200 Old Skokie Valley Road, Highland Park, IL 60062 , with a planned opening in early February 2027 .

We’re building the team that will bring this new location to life and are looking for talented Sales, Service, and Delivery professionals who share our passion for innovation, exceptional customer experiences, and the future of sustainable transportation. Joining our Highland Park team means more than stepping into a new role. It’s an opportunity to help launch a new location, shape its culture, build lasting customer relationships, and contribute to Lucid’s continued growth throughout Chicagoland.

As a Studio Manager within a Lucid Sales Studio, your primary responsibility will be to directly manage, coach, develop and support a sales team with the successful articulation and delivery of the Lucid brand and ownership experience. This role will report directly to the Market Leader to lead the studio team and processes that enable the studio to achieve their sales targets.

BUSINESS HEALTH

Coach and motivate the sales team to meet sales, test drives, delivery, and productivity goals

Demonstrate sales leadership by role-playing and having an active presence in customer-facing locations

Train and develop team on sales, financing and delivery processes

Analyze data to determine optimal business strategies

Set individual goals for your team, ensuring processes and routines are conducive to building pipeline and creating owners in order to reach studio goals

Ensure the team is fluent in all aspects of Lucid product knowledge and relevant automotive industry offerings, and competitive landscape

Drive for excellence in all areas of business focused on reaching expectations for the respective location

EMPLOYEE ENGAGEMENT

Provide targeted coaching, skill development for Sales Specialists and Brand Ambassadors to excel in performance metrics with weekly one-on one meetings

Recruitment, training and development of a high performing and customer focused team, ensuring all positions are filled in a timely manner

Provide leadership, direction and coach all members of the Sales Team to ensure a seamless experience for customers and all members of the Lucid community.

Develop inclusive, diverse, and high performing teams through defining efficient processes and developing the sales team through teaching moments.

Sets sales goals, timelines, and target lists for Sales Specialists and tracks results to ensure timely execution on lead generation and/or market Initiatives.

Demonstrates a confidence in operations and planning all aspects of the business including developing monthly sales attainment plans and communication of results to team.

Manages leads, appointments, reservations and motivates a team to deliver results by communicating company initiatives and engaging team through effective coaching, performance management and training.

CUSTOMER EXPERIENCE

Responsible for ensuring all employees provide best-in-class experience in every interaction on the studio floor, in test drives, and through actively following up on leads

Empower and guide employees through challenging customer concerns, to make decisions in the customers’ best interest while also supporting Lucid’s mission

Also acts as a Senior Sales Advisor, handling high-potential customers

Clientele management for VIP customers

Your hands-on leadership will assist in coaching and training your sales team to deliver an exceptional experience that touches both the heart and mind of the customer.

STUDIO OPERATIONS

Own the operations within the studio to ensure the customer journey is frictionless and seamless from reservation through to delivery.

Supervise merchandising product inventory and display

Manage and coordinate Studio team scheduling.

Partner with Retail Operations and coordinate with vendors and service providers as needed

Ensure facility maintenance and showroom presentation adhere to the brand standards

Thrives in a fast-paced environment where innovation is inevitable, and change is expected.

Assist with daily operations as needed

Qualifications :

5+ years of store management experience in retail, luxury or hospitality.

Automotive sales management experience preferred

A Bachelor’s degree or equivalent experience in business, sales, or related discipline.

Experience with leading a team of sales focused professionals that can deliver an achievement of their targets.

Experience making data driven decisions and holding team accountable to KPI’s

Extensive experience and ability to lead a team that fosters an inclusive and collaborative environment.

Acts with urgency and champions excellence in all company objectives.

Proficient in English with a secondary language skill set being a plus.

Proficient in Microsoft Office products, CRM tools (i.e. Salesforce) and retail business systems.

Demonstrates a passion for electric vehicles and premium vehicle markets.

Ability to work evenings and weekends in a retail environment

Ability to obtain appropriate state DMV licensing, where applicable

Valid driver’s license with no suspensions within the past year. Drivers under 21 must have maintained a Driver’s License for a minimum of 3 years and successfully complete Lucid Training upon hire

Physical requirements include the ability to twist, bend, squat, reach, and stand for extended periods of time with or without reasonable accommodation.

Compensation Range : The compensation range for this position is specific to the locations listed below and is the range Lucid reasonably and in good faith expects to pay for the position taking into account the wide variety of factors that are considered in making compensation decisions, including job-related knowledge; skillset; experience, education and training; certifications; and other relevant business and organizational factors.

Earn a guaranteed base salary of $87,000-$105,000 USD, giving you stable and predictable income from day one. Boost your earnings with uncapped commission, allowing you to earn as much as your performance drives. Enjoy bi‑weekly commission payouts, so you see the results of your work quickly and consistently.

At Lucid, we don’t just welcome diversity - we celebrate it! Lucid Motors is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, national or ethnic origin, age, religion, disability, sexual orientation, gender, gender identity and expression, marital status, and any other characteristic protected under applicable State or Federal laws and regulations.

Compensation & Benefits: Lucid offers a comprehensive and competitive benefits package including medical, dental, and vision insurance; life and disability coverage; paid time off; paid holidays, paid sick leave; and a 401(k) retirement plan. Hour