Sulwhasoo Trade Marketing Intern

Job Summary

We’re looking for a passionate and eager marketing intern to be part of the Sulwhasoo Trade Marketing team. This intern will play a crucial role in supporting the marketing team in day to day tasks as well as leading their own projects contributing to the overall growth of the brand. This internship provides an exciting opportunity to gain hands-on experience in a fast-paced environment with an exclusive look into the beauty product lifecycle from conception to launch. This position will report into the Trade and Product Marketing Manager while assisting other members of the team. We operate on a hybrid working model, with our office located in Manhattan, NY.

About the Company and Brand:

Amorepacific Corporation is a South Korean beauty and cosmetics company, operating more than 30 beauty, personal care, and health brands including Sulwhasoo, LANEIGE, AMOREPACIFIC and Innisfree, over the past 70+ years.

At Sulwhasoo, our philosophy is rooted in holistic beauty, combining centuries old Korean rituals with modern technology, creating innovative solutions that support skin’s resilience through every stage of life. Our approach goes beyond addressing surface-level concerns, each of our formulas blends time-honored knowledge and advanced research to address skin’s evolving needs in a uniquely comprehensive way. This is skincare rooted in Korean heritage and crafted for the future, a ritual for timeless beauty that evolves with you.

Principal Accountabilities

Conduct market and competitive research for new product launches and marketing campaigns.

Support new product launches, retailer initiatives, and in-store events.

Support marketing execution across D2C and department store channels.

Maintain product assets and the product asset matrix across the portfolio.

Coordinate samples and displays for market meetings.

Work cross-functionally on sampling strategy and inventory management

Manage product orders for events and office needs.

Pull and analyze weekly and monthly sales data and customer sentiment.

Support VMD projects, including timelines, assets, store updates, and execution.

Maintain product closet inventory

Own and execute ad-hoc projects

Key Experience and Skills

Qualification and Experience

Currently enrolled undergraduate student or recent graduate

Preferably a business or marketing major with a strong interest in marketing, beauty, and luxury field

Previous marketing or sales internship experience is a plus but not a must

Skill Sets

Excellent verbal and written communication and presentation skills.

Strong analytical and creative problem solving skills

Knack for organization and time management

Thorough attention to detail

Ability to work cohesively with multiple stakeholders

Proficiency in Microsoft Office (Excel and PowerPoint)

Highly motivated, resourceful self-starter who executes with a strong sense of urgency and has the ability to manage multiple deadlines with speed and accuracy.

Passionate about current beauty and luxury marketing trends, media industry news, and retail innovation.

Nice to have, experience working with project management tools such as Monday.com or Notion.

Personal Attributes

Solution oriented self-starter

A can-do attitude and willingness to learn

Highly motivated and resourceful

Naturally curious and passionate about the industry

Organized

AMOREPACIFIC, US, INC is an equal opportunity and Affirmative Action employer. We actively seek to maintain a diverse work force, and AMOREPACIFIC US, INC therefore recruits qualified applicants without regard to race, color, religion, gender, national origin, age, disability, or Vietnam veteran status.

Base Salary Range

$18 — $21 USD