Mercer Advisors
Wealth Advisor
Fairport - Rochester
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hirly's read of this role
- Seniority
- Mid level
- Stated salary
- $85,000 – $145,000 per year
- Country
- US
- Work mode
- On-site / unstated
- First seen by hirly
- 15 Sept 2026
Derived automatically from the posting. Upload your resume above to see how the role scores against it.
the posting
Why Work at Mercer Advisors?
For more than 40 years, Mercer Advisors has been helping families amplify and simplify their financial lives by integrating financial planning, investment management, business management, tax, estate, insurance, and more, all managed by a single team. We deliver the kind of comprehensive care once reserved for only the wealthiest households.
Today, we serve over 42,800+ families across 110+ cities across the U.S. Ranked the #1 RIA Firm in the nation by Barron’s for two consecutive years, Mercer Advisors is an independent fiduciary legally bound to act in our clients’ best interests — always.*
Mercer Advisors offers a workplace that stands apart in the financial industry. More than half of our employees and client-facing professionals are women, reflecting the clients we serve. With a flexible, national footprint, we build our teams around exceptional talent — wherever they are.
Join us and help families amplify and simplify their financial lives with confidence.
* Mercer Advisors was ranked #1 for RIA firms with up to $70 billion in assets. The Barron’s top RIA ranking is based on a combination of metrics – including size, growth, service quality, technology, succession planning and others. No fee was paid for participation in the ranking, however, Mercer Advisors has paid a fee to Barron’s to use the ranking in marketing. Please see important information about the ranking criteria methodology here .
Job Summary:
The Wealth Path Wealth Advisor works in a client-focused, team-centered environment under the direction of one of the firm’s Managing Directors and Wealth Path leadership to support the team’s region-wide business development and client service efforts.
Essential Job Functions for the Wealth Advisor will include:
Functioning as the primary trusted advisor to a book of 150-250 Wealth Path clients
Ensuring retention of the firm’s clients and bringing in additional assets from existing clients to move clients from Wealth Path into Custom Wealth
Successful onboarding or transitioning of 10-50 new clients a year to obtain a client book size of 250 clients
Supporting the team's Regional Vice Presidents and Managing Directors as a subject matter expert (SME) in the areas of investments, tax, pension, estate, insurance, and general financial planning
Analyzing, drafting, editing, delivering, and presenting financial planning modules to clients
Managing client communications and follow-up with clients’ other advisors
Ensuring adherence to company standards of client care, 1 annual meeting, referrals and retention
Attending company workshops or lectures and speak to groups of potential clients when called upon
Implementing company policies and procedure
Other duties as needed
Required Knowledge, Skills and Abilities:
Education:
Bachelor's degree from an accredited institution (preferably Business, Economics, Accounting or Finance related); Master’s degree a plus
Experience:
Five to twenty-five years of job-related experience
Certifications:
Certified Financial Planner (CFP) designation; additional certifications Chartered Financial Consultant (ChFC), Personal Financial Specialist (PFS), Chartered Financial Analyst (CFA) or Chartered Investment Consultant (CIC) would be considered
Specialized expertise preferred but not mandatory. Examples, include but not limited to CPA, PFS, JD, CFA, PhD, MS, MBA, MTx, CDFA, CRPC, MSFS, CIMA, AEF, ChFC, CLU, AIF or CPWA.
Job Skills:
Strong knowledge of and the ability to present investment, finance, insurance, and tax planning concepts
Has achieved core knowledge of job skills; may spend 50% or more time on Financial Planning
Excellent Client Focus and client-oriented position, but sales aptitude and experience is also highly desired
Continually seeks to enhance job knowledge, learn quickly and efficiently
Must be a humble, entrepreneurial, hardworking team player with a positive “can do” attitude
Proficiency with MS Word, Excel, PowerPoint, and Outlook; experience with Salesforce and financial planning software preferred
Technical and analytical training and experience in financial planning
Demonstrated flexibility, versatility, and ability to manage multiple priorities and deliver to tight deadlines in a team environment
Ability to work without close supervision managing and prioritizing deliverables
Must be highly flexible and confidential with all matters
Ability to travel up to 50% as required for local and national client meetings; plus, to national educational trainings and seminars as needed for role
Competencies:
Business & Technological Knowledge
Industry Experience
Advanced knowledge of the industry, financial products, and financial planning concepts
Economic Landscape
Advanced knowledge of the economic landscape/general understanding of impact on the Firm and clients
Business Ops - CSU
Strong working/core understanding of CSU Operations
SO's - FWS
Can generate and review performance reports and present recommendations to client relationship manager
SO’s - FP
Advanced knowledge of financial planning concepts and Firm's services/offerings; Financial Planning software and comparison tools; provides project management of client assignments; can analyze, draft, edit, deliver, and present financial planning modules to clients
Wealth Management
Strong core understanding of our investments and ISG; perform asset allocation and analysis for portfolio reviews/investment research; Can prepare reports to illustrate trends and possible risks of various investment opportunities
Core Tech/Platforms
Expert use of all Core Technology (Microsoft Office, Box, Custodian Sites, Task Mgmt tools, Salesforce, Docusign)
Compliance
Comprehensive understanding of compliance requirements
INTERPERSONAL EFFECTIVENESS
Teamwork & Collaboration
Role model for cross-Firm teamwork and collaboration
Work Environment
Role model for contributing to a positive work environment
Balancing Priorities
Balances competing priorities and manages time pressures with composure
Trustworthiness
Instills trust across the Firm as someone who can be counted on for honesty, integrity, and reliability
Professional Presence
If needed, can facilitate aspects of client, team meetings and internal trainings; participates appropriately in business/social functions
Communications
Presents oral and written communications in a concise and well-organized form
CLIENT FOCUS & ACCOUNTABILITY
Client Service
Assists in the development of materials for client meetings and follow-ups. Proactively seeks opportunities to provide support to Wealth Advisors
Resource Coordination
Begins to establish internal resource channels needed to deliver high quality work on a timely basis
Growth Mindset
Can play a supporting role in business development activity/activities; beginning to build a network of business contacts in the market
Quality
Takes responsibility for ensuring work quality
LEADERSHIP
Guiding Principles
Consistently demonstrates full commitment to Firm vision and values
Talent Development & Team Leadership
Formally involved in training, coaching, and mentoring more junior employees; leads planners in the production of client deliverables; ensures that planners are developing. Seeks new leadership opportunities.
Innovation & Change Management
Identifies opportunities for improvement and proposes solutions
Firm-building
Represents the Firm in a professional manner
Driving Results
Partners with others to support achievement of KPI goals
Work Schedule: Business hours Monday through Friday.
Working Conditions: Professional office environment. Working inside. Standing and sitting. Will be assigned to a work station. Travel assumed at up to 50% of the time for client needs and/or required internal or external trainings.
#LI-Hybrid
The annualized base salary range for this role is based on
Listed on hirly, a job board. hirly is not the employer: Mercer Advisors is hiring for this role.
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