Yadda

Performance Marketing Manager | Senior

Remote

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hirly's read of this role

Role family: Marketing
Seniority: Lead / management
Work mode: Remote-friendly
First seen by hirly: 28 Sept 2026

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the posting

What we're building

BlancVPN is a privacy product used by hundreds of thousands of people worldwide — often in exactly the markets where acquisition is hardest. We're looking for a Performance Marketing Manager | Senior who can find working acquisition channels, prove the economics, and scale them across markets where conditions change fast — including under restrictions, blocking, and censorship.

This is a hands-on growth role for someone who operates independently, decides from data, and rebuilds the playbook — campaigns, landing pages, domains, channels — the moment the old one stops working.

What we're looking for

Core Requirements

Fluent Russian and English ( B2+ )

4+ years of proven performance marketing, including international markets

Ability to analyze your own work and prove results in numbers

Experience with projects facing restrictions, blocking, or censorship — and an understanding of how to work around those barriers in international markets without violating platform rules

Independence, outcome focus, and ownership of results

Ability to create tasks from goals and OKRs instead of waiting for assignments

Nice-to-have

Experience with PostHog or similar product analytics

Experience building and leading a growth team

Experience promoting VPNs, mobile apps, or subscription products

What you'll be doing

Acquisition and Experiments

Acquire and scale traffic in Russian-speaking and international markets, developing economically sound growth hypotheses

Maintain and expand presence in the Russian-speaking market despite regulatory restrictions and blocks — finding, testing, and scaling acquisition channels when familiar ones stop working

Run projects in an environment shaped by censorship and blocking, quickly adapting creatives, landing pages, domains, and channels as conditions change

Execution and Scale

Make independent decisions and bring projects to target metrics

Build a team to scale and grow the function

What we offer

🌍 Work from anywhere — fully remote (except Russia, Belarus, China, Syria, Iran, Yemen, North Korea, and some other regions)
🗓️ Flexible 5-day week — start when it suits you; loosely aligned to CET
💻 Full home-office setup — all the equipment you need, on us
🌴 40 flexible paid days off + paid sick leave
❤️ Benefits — VHI, wellness, language courses, mental health support and a referral program
📈 Room to grow — annual development budget + in-person team meet-ups

Stages