Social Media & Content Specialist

Consertus is an AI-native global capital program management and advisory firm that combines deep human expertise with advanced digital tools to deliver smarter, faster, and more sustainable outcomes. Headquartered in Miami, Florida, and supported by more than 1,500 professionals worldwide, we help clients plan, execute, and optimize large-scale capital programs.

Our integrated services span digital, advisory, engineering and design, and delivery. We serve aviation, transportation, transit, water, healthcare, energy, education, government, commercial, life sciences, and technology markets.

We celebrate individual strengths, foster strong relationships, and promote flexibility in how and where we work. Learn more at www.consertus.com .

About this Role:

Consertus is seeking a creative, strategic, and highly organized Social Media & Content Specialist to manage our social media presence and translate brand, corporate communications, and marketing initiatives into compelling content that strengthens awareness, credibility, and engagement.

Reporting to the Vice President of Brand & Corporate Communications, this hands-on specialist will manage social editorial planning, content creation, publishing, community engagement, analytics, and optimization. The role will also support executive thought leadership, industry awards, campaigns, company announcements, and other marketing and communications initiatives.

The ideal candidate brings 4 to 7 years of experience , excellent writing and editorial judgment, a strong understanding of B2B audiences, and experience working with senior leaders and subject-matter experts. This person should be comfortable helping executives leverage LinkedIn to share their perspectives, strengthen their professional presence, and create visibility for Consertus' services, expertise, and AI solutions.

Key Responsibilities

Social Media Strategy & Channel Management

• •Develop and manage social media plans across relevant platforms, including monthly and quarterly editorial calendars, publishing schedules, and platform-appropriate messaging.
• •Manage day-to-day channel publishing and operations, with attention to audience needs, brand consistency, and timely execution.
• •Monitor platform trends, emerging formats, competitor activity, and industry conversations to identify opportunities for visibility, engagement, and audience growth.
• •Build efficient processes for content intake, creative requests, approvals, and publishing.

Content Creation & Editorial Development

• •Proactively source stories and content opportunities from project milestones, client successes, employee experiences, events, industry insights, company news, and awards.
• •Write and edit engaging, on-brand social copy and adapt articles, webinars, customer stories, presentations, announcements, and thought leadership into compelling social content.
• •Develop creative briefs and direction for graphics, video, and digital assets; collaborate with the Brand Creative Team and outside creative resources as needed.
• •Work with executives and subject-matter experts to translate complex business, technical, and AI topics into accessible, compelling content while maintaining an authentic voice and consistent brand positioning.
• •Support senior leaders in using LinkedIn effectively, including developing content, identifying opportunities to engage their networks, and sharing Consertus' expertise, services, and AI solutions.
• •Apply sound editorial judgment and coordinate appropriate client, project, legal, and confidentiality approvals before publication.

Content Marketing & Corporate Communications

• •Support website copy, articles, employee and project spotlights, campaign messaging, and other branded marketing communications materials.
• •Coordinate industry award submissions, including information gathering, drafting, stakeholder input, and deadline management.
• •Assist with executive perspectives, thought leadership, conference communications, event promotions, company milestones, and post-event recaps.
• •Organize and maintain marketing content and assets to keep materials accurate, current, and accessible.

Community Engagement, Analytics & Optimization

• •Monitor social comments, questions, brand mentions, and relevant industry conversations; respond or escalate as appropriate.
• •Identify opportunities to strengthen engagement with customers, prospects, partners, employees, and industry communities and support executive visibility and employee advocacy.
• •Track reach, engagement, traffic, audience growth, and other relevant performance indicators, sharing regular reports and actionable recommendations.
• •Test messaging, formats, and approaches, using audience insights and performance data to continuously improve results.

Collaboration & Execution

• •Partner with Marketing, Sales, Corporate Communications, leadership, the Brand Creative Team, and subject-matter experts to support marketing and business objectives.
• •Coordinate deadlines, deliverables, stakeholder reviews, and approval workflows to ensure timely, accurate, high-quality content.
• •Operate independently, recommend new ideas, and help establish scalable, repeatable content management practices.

Minimum Qualifications

• •4 to 7 years of experience in social media, content marketing, digital marketing, corporate communications, or a related field.
• •Experience independently managing professional social media channels, publishing schedules, and content calendars.
• •Excellent writing, editing, storytelling, and editorial judgment, including the ability to simplify complex subject matter.
• •Strong understanding of B2B social media and content marketing, particularly LinkedIn.
• •Experience working with senior executives or business leaders to develop social content, thought leadership, or executive communications.
• •Experience with social media management and analytics platforms and the ability to translate performance data into actionable recommendations.
• •Strong organization, project management, stakeholder management, and deadline management skills.
• •Ability to balance strategic thinking with hands-on execution and collaborate effectively with executives, subject-matter experts, and creative teams.
• •Portfolio or work samples demonstrating social media writing, campaigns, content development, or channel management.

Key Competencies

• •Strategic and creative content thinker with excellent editorial instincts.
• •Self-directed executor who can manage competing priorities and establish effective workflows.
• •Analytical marketer who translates performance insights into content improvements.
• •Confident communicator who is comfortable working with senior executives and helping them translate their expertise into effective social content.

Preferred Qualifications

• •Experience in B2B technology, professional services, engineering, infrastructure, or other complex industries.
• •Experience supporting executive LinkedIn presence, thought leadership, or employee advocacy programs.
• •Experience communicating AI, technology, digital transformation, or complex solutions to business audiences.
• •Basic graphic design or video-editing capabilities and familiarity with Canva, Adobe Creative Cloud, HubSpot, Hootsuite, Sprout Social, Buffer, or comparable tools.
• •Curiosity about emerging social formats and AI-enabled content tools.

Working Hours & Location:

This full-time position is open to candidates nationwide within the United States. Remote work is available for candidates who are not within reasonable commuting distance of a Consertus office; candidates near a Consertus office may work on a hybrid basis. Occasional flexibility may be required for time-sensitive announcements, campaigns, and events.

Compensation:

The expected base salary range for this position is $68,000–$80,000 annually . Actual compensation will be based on experience, skills, qualifications, location, and other relevant factors. Additio