Digital Account Manager

Newsweek is the global media organization that has earned audience time and trust for more than 90 years. Newsweek reaches 100 million people each month with thought-provoking news, opinion, images, graphics, and video delivered across a dozen print and digital platforms. Headquartered in New York City, Newsweek also publishes international editions in EMEA and Asia.

Adprime

Digital Account Manager, Sales Strategy & Client Services

Description

Adprime by Newsweek is seeking a passionate & motivated Account Manager to join the growing Sales Strategy & Client Services team. This role will be responsible for overseeing their own book of businesses which includes the development and management of client relationships, digital media campaigns and requests for proposals (RFPs). The Account Manager will be responsible for assisting Sales with closing new business, growing and retaining existing accounts, and ensuring overall client satisfaction. This role will be the liaison between internal cross functional teams and our clients.

This is an exciting opportunity for someone who excels well with independence, enjoys collaboration, and most importantly, has a strong desire to help our clients succeed. This role will be instrumental in helping to grow and maintain Adprime’s account list.

Responsibilities

Account Management

Responsible for the management of digital media campaigns – including display, mobile/tablet, OTT, pre-roll video, lead generation and custom sponsorships

Must proactively manage all accounts by closely monitoring daily delivery metrics, providing clients with optimization recommendations, ensuring campaigns meet KPIs, and securing incremental budgets and renewals

Work closely with Ad Ops & Publisher Development Teams to analyze campaign performance metrics and develop optimization strategies

Help problem-solve and troubleshoot when issues arise; must be able to work collaboratively to identify and solve a problem

Develop robust reporting for assigned campaigns while proactively sending Clients performance updates

Assist Sales with upselling new or existing products to clients

Manage DSP clients, build relationships, problem-solve and assist with growing the account

Planning

Help respond to RFPs; develop media strategy & create Excel and PowerPoint proposals

Able to dissect a brand’s brief and align client goals with Adprime offerings

Leverage DMPs to identify segments and forecast inventory for proposals

Work with the Publisher Development Team to request avails and develop site lists

Help build and manage 1 st party data segment library

Collaborate with 3 rd party data providers to identify relevant segments and forecast scale and inventory

Desired Skills & Experience Required

5-10 years of experience in digital media (planning and/or campaign management) – managed service and DSP/exchange experience preferred

Ability to multi-task, prioritize and adhere to deadlines, and solve problems

Team player who is positive, hard-working, and who has a can-do attitude

Strong communication skills with high attention to detail

Ability to analyze data and clearly communicate findings

Forward thinking with a client satisfaction mindset

Proficient in MS Office, specifically with strengths in Excel and PowerPoint

Advanced English writing and speaking skills (mandatory)

BA/BS required

Preferred Qualifications

Managed service and DSP/exchange experience

Programmatic experience and/or prior experience in healthcare advertising

Newsweek is an equal opportunity employer. We seek employees of diverse backgrounds and are committed to providing an inclusive, equitable and respectful workplace.